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    From invisible to memorable: how to tell the story behind your creative projects
    Latest blog post

    From invisible to memorable: how to tell the story behind your creative projects

    How to tell the process behind your creative projects. In the digital era, showing only the final result of a project is no longer enough. Audiences seek to understand what's behind each piece: the decisions, the mistakes, the doubts and the learnings. This is where the creative process takes on a differential value. Sharing your process not only enriches your work, but also becomes a powerful tool for connection, learning and professional positioning. This article will guide you to structure and communicate your process in a clear, strategic and attractive way, helping you to stand out in an increasingly competitive environment. [Why is it important to share your process? Showing how you work builds trust. It allows other people to understand your way of thinking and reinforces your credibility as a professional. It's not just about showing what you do, but explaining why you do it. It also humanizes your work. By sharing sketches, tests or even mistakes, you make visible the real side of the creative process, moving away from the idea of immediate perfection. It also brings educational value. Many people who follow your work are looking to learn, be inspired or improve their own skills. Showing the process turns your content into a source of knowledge. Finally, it strengthens your personal brand or the identity of your studio. Explaining your methodology positions you as someone with criteria, experience and a voice of your own within the industry.

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Dan Luna

Dan Luna

@daniel_ml25

Oaxaca, Mexico

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  • Teacher Plus
    Rafa Bertorini Rafa Bertorini @rafabertorini Lima, Peru
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    16,183
    • Design
    • Branding & Identity
    • Fotografia Lifestyle para instagram / Manuela . Photograph, Fine-Art Photograph, Portrait Photograph & Instagram Photograph project by Rafa Bertorini - 02.05.2020
    • Lifestyle instagram / Alondra . Photograph, Portrait Photograph, Digital Photograph, Outdoor Photograph & Instagram Photograph project by Rafa Bertorini - 02.05.2020
    • Lifestyle para instagram / Melon Madness. Photograph, Portrait Photograph, Digital Photograph & Instagram Photograph project by Rafa Bertorini - 02.05.2020
    • Editorial Dear world. Photograph, Fine-Art Photograph, Fashion Photograph, Portrait Photograph, Digital Photograph, Outdoor Photograph & Instagram Photograph project by Rafa Bertorini - 02.05.2020
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    Antonio Nunez Lopez Antonio Nunez Lopez @antonionunezstorytelling Brand, Corporate, Internal Comms, and Political Storytelling Strategy Consultancy New York, United States
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    87,548
    • Design
    • Branding & Identity
    • New book "Hispanic Star Rising": 90 personal stories from U.S. Hispanics. Stor, and telling project by Antonio Nunez Lopez - 11.10.2020
    • Recibe consejos de Storytelling vía Instagram @antonionunezstorytelling. Advertising, Content Marketing, Digital Marketing, Instagram Marketing, Marketing, Stor, and telling project by Antonio Nunez Lopez - 05.12.2020
    • Transmedia Storytelling booktrailer. Advertising project by Antonio Nunez Lopez - 05.18.2011
    • Brand Storytelling Book videotrailer. Advertising project by Antonio Nunez Lopez - 12.01.2007
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    Tatabi Studio Tatabi Studio @tatabi We create brands and packaging with soul ~ Based in Spain, thinking ECO, working worldwide Valencia, Spain
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    230,595
    • Design
    • Packaging
    • TANSET Cosmetics. Art Direction, Design, and Packaging project by Tatabi Studio - 03.30.2021
    • Cokowo, traditional and funny coco food. Br, ing, Identit, and Packaging project by Tatabi Studio - 03.04.2021
    • Mimi & Boo. Design, Logo Design, and Packaging project by Tatabi Studio - 11.08.2020
    • IKI · Natural toothpaste. Br, ing, Identit, and Product Design project by Tatabi Studio - 04.29.2020
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    Abigail Quesnel Abigail Quesnel @abyquesnel Mexico City, Mexico
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    16,131
      • Impreso Coolhuntermx. Design project by Abigail Quesnel - 10.01.2019
      • Semana del arte CDMX 2020. Fine Arts project by Abigail Quesnel - 02.20.2020
      • BARÓN. Web Development project by Abigail Quesnel - 01.01.2012
      • 15a20. Writing project by Abigail Quesnel - 09.01.2016
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      Reina Rodríguez Taylhardat Reina Rodríguez Taylhardat @reinarodriguezt Mexico City, Mexico
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      95,544
      • Creative Consulting
      • Copywriting
      • Coca Cola Journey. Social Media project by Reina Rodríguez Taylhardat - 08.08.2016
      • El burdel. Social Media project by Reina Rodríguez Taylhardat - 06.06.2011
      • Welcome Home . Social Media project by Reina Rodríguez Taylhardat - 08.08.2017
      • Pilar Mode. Social Media project by Reina Rodríguez Taylhardat - 08.08.2019
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      Juanmi Díez Juanmi Díez @juanmidiez Madrid, Spain
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      43,333
      • Photography
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      • Treinta Cortometraje. Film project by Juanmi Díez - 02.23.2016
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      Foncho Ramírez-Corzo Foncho Ramírez-Corzo @cholutions Lima District, Peru
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      307,872
      • Web Design
      • IT
      • Mi Proyecto del curso: Teletrabajo: claves para trabajar desde casa. Growth Marketing, and Digital Marketing project by Foncho Ramírez-Corzo - 01.14.2021
      • Lanzamiento de tu primer negocio online - Scooters Lima. Marketing, Content Marketing, Digital Marketing, and Mobile Marketing project by Foncho Ramírez-Corzo - 11.15.2019
      • Plan de Medios Digitales. Marketing, and Digital Marketing project by Foncho Ramírez-Corzo - 04.25.2019
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      Rémy Bastien Rémy Bastien @remybastien Mexico City, Mexico
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      8,264
      • Web Design
      • IT
      • La fortaleza de un campeón. Video Games project by Rémy Bastien - 01.14.2014
      • Campaña - Nuevo sistema de justicia penal. Advertising project by Rémy Bastien - 07.20.2015
      • Forever Alone, Advergame. Video Games project by Rémy Bastien - 02.14.2014
      • Indie Rocks!. Cop, and writing project by Rémy Bastien - 02.25.2014
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      Arantxa & Guille Arantxa & Guille @arantxaguille Barcelona, Spain
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      386,074
      • Photography
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      Ana Marin Ana Marin @anamarinirl Creative strategist con más de 12 años de experiencia en publicidad, agencias digitales y creativas y 50+ premios de creatividad y eficiencia en México y Latinoamérica. English spoken. . Mexico City, Mexico
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      410,508
      • Creative Consulting
      • Copywriting
      • Snickers. Events, Content Marketing, and Social Media project by Ana Marin - 08.15.2010
      • Drive and Draw. Creativit, Content Marketing, Digital Marketing, and Social Media project by Ana Marin - 05.16.2018
      • Social Media Bootcamp. Content Marketing, Digital Marketing, and Social Media project by Ana Marin - 01.20.2017
      • Ultimate backpack. Creative Consulting, Creativit, Product Design, Digital Marketing, and Social Media project by Ana Marin - 09.20.2019
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      Gustavo Prado Gustavo Prado @gustavoprado Mexico City, Mexico
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      6,865
      • Design
      • trendo.mx. Design project by Gustavo Prado - 06.06.2012
      • Asesoría para examen en saint martin's university .  project by Gustavo Prado - 02.20.2018
      • Curaduría FIAC. Photograph project by Gustavo Prado - 11.02.2017
      • POSE, fashion photography Mexico today. Photograph project by Gustavo Prado - 07.16.2016
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      Pamela Barrón Cobo Pamela Barrón Cobo @pamelabarroncobo Mexico City, Mexico
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      150,542
      • Photography
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      • Bodas. Photograph project by Pamela Barrón Cobo - 02.06.2018
      • Viajes: Auroras Boreales. Photograph project by Pamela Barrón Cobo - 02.06.2018
      • Viajes: India. Photograph project by Pamela Barrón Cobo - 02.06.2018
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      Julieta Tello Julieta Tello @julietatello Te ayudo con Marketing digital y Sustentabilidad London, United Kingdom
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      578,034
        • Coloria ONG - Programa de mentoría de 7hs. Digital Marketing, Instagram, Social Media, Content Marketing, Instagram Marketing, and Marketing project by Julieta Tello - 12.09.2021
        • MinaRoMina- Programa de Mentoría de 7 horas realizado por The Curious Beetle. Marketing, Digital Marketing, Content Marketing & Instagram Marketing project by Julieta Tello - 11.08.2021
        • Mi Proyecto del curso: caso The Curious Beetle. Marketing, Social Media, Digital Marketing, Mobile Marketing, Instagram, Communication & Instagram Marketing project by Julieta Tello - 01.04.2022
        • Ranayu Ayurveda & Yoga - Programa de mentoría realizado por The Curious Beetle. Marketing, Social Media, Portfolio Development, and Digital Marketing project by Julieta Tello - 11.08.2021
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        Mina Barrio Mina Barrio @minabarrio Sevilla, Spain
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        875,376
        • Photography
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        • Oleptyc. Photograph, Marketing, and Advertising project by Mina Barrio - 09.12.2017
        • The Bark Co. Photograph, Marketing, and Advertising project by Mina Barrio - 01.08.2018
        • Inuk Home. Photograph, and Advertising project by Mina Barrio - 08.10.2017
        • Bugaboo Luggage for CBDA. Art Direction, Photograph, Stop Motion, and Video project by Mina Barrio - 11.14.2017
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        BOND BOND @holabond Buenos Aires, Argentina
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        85,215
          • Universidad Austral. Photograph, and Social Media project by BOND - 02.14.2017
          • Wanama Underwear . Photograph, and Social Media project by BOND - 11.30.2016
          • Barugel . Social Media project by BOND - 11.29.2016
          • Play with Oreo Campaign. Photograph, and Social Media project by BOND - 11.13.2016
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          Yimbo Escárrega Yimbo Escárrega @yimbo8 Motion Designer Tijuana, Mexico
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          287,737
          • Design
          • Traditional illustration
          • Ventanilla de Salud - Covid. Traditional illustration, Animation, Character Animation, 2D Animation, and Character Design project by Yimbo Escárrega - 07.13.2021
          • Giftober 2021. Animation, Character Design, Character Animation, and 2D Animation project by Yimbo Escárrega - 11.01.2021
          • Giftober 2020. Animation, 2D Animation, Character Animation, Character Design, and Traditional illustration project by Yimbo Escárrega - 10.31.2020
          • Pelikan Combino. Animation, Character Animation, Art Direction, and Traditional illustration project by Yimbo Escárrega - 05.27.2020
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          Joan Boluda Joan Boluda @joanboluda Consultor de Marketing Online Barcelona, Spain
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          135,287
          • Web Development
          • Web Design
          • RetoSite. IT, Marketing, Web Design, Web Development, Digital Marketing, E-commerce, No-Code Development, and Business project by Joan Boluda - 07.14.2022
          • AudioCursos.com. Education project by Joan Boluda - 05.16.2022
          • Cursos de costura creativa Lulú Ferris. Sewing, and Creativit project by Joan Boluda - 07.12.2020
          • Cursos para emprendedores boluda.com. Web Development, Digital Marketing, Marketing, Web Design, E-commerce, and No-Code Development project by Joan Boluda - 06.17.2018
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          Martina Flor Martina Flor @martinaflor Berlin, Germany
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          163,887
            • Creative Quotes. Traditional illustration, T, and pograph project by Martina Flor - 01.29.2015
            • Letter Collections. T, and pograph project by Martina Flor - 10.21.2014
            • Lettering vs Calligraphy. T, and pograph project by Martina Flor - 10.19.2014
            • Net Magazine. T, and pograph project by Martina Flor - 10.19.2014
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            Núria Mañé Núria Mañé @nuriacomunica Consultora en comunicación digital e IA aplicada, conferenciante y profesora en nuriacomunica.com Barcelona, Spain
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            387,690
              • Sorteo para conseguir suscriptores. Marketing, Content Marketing, Digital Marketing & Instagram Marketing project by Núria Mañé - 04.19.2021
              • Concurso de ideas en Instagram para nuevo canal de Telegram . Instagram, Instagram Marketing, and Social Media project by Núria Mañé - 03.17.2021
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              Néstor Tejero Bermejo Néstor Tejero Bermejo @nestor_tejero CEO y Asesor de Estrategia y Marketing de Agencia Reinicia Madrid, Spain
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              46,116
              • Web Development
              • Graphic Design
              • Plantilla newsletter Sofrel Lacroix España. Digital Marketing project by Néstor Tejero Bermejo - 03.02.2020
              • Diseño página web - Videocontent . Web Design project by Néstor Tejero Bermejo - 09.26.2016
              • Diseño tienda online - Solever. Web Development project by Néstor Tejero Bermejo - 09.26.2016
              • Diseño página web - Elena Rosillo. Web Design project by Néstor Tejero Bermejo - 09.26.2016
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              drmorbito drmorbito @drmorbito Guadalajara, Mexico
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              15,864
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                Daniel Granatta Daniel Granatta @granatta Mexico City, Mexico
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                77,609
                  • Nike We Run México. Design, Graphic Design, Traditional illustration, Marketing, and Advertising project by Daniel Granatta - 09.01.2013
                  • Cruz Roja: Donación de órganos - Gusanos. Marketing, and Advertising project by Daniel Granatta - 05.04.2012
                  • Mobile / Meeting - Kit Kat. Design, Marketing, and Advertising project by Daniel Granatta - 04.13.2012
                  • Enchingatown. Interactive Design, Marketing, and Social Media project by Daniel Granatta - 08.07.2011
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                  Domestika Domestika @domestika Berkeley, United States
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                  2,248,814
                  • Eduardo Alcantara Eduardo Alcantara @lalopalabandaf Oaxaca, Mexico
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                    1
                    • Design
                    • Branding & Identity
                  • Montserrat Carrasco Montserrat Carrasco @montse_2504 Oaxaca, Mexico
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                    2
                    • Design
                    • Branding & Identity
                  • Joey Parroquín Joey Parroquín @minifresa_05 Oaxaca, Mexico
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                    4
                    • Marisol Garcia Marisol Garcia @msgr1194 Oaxaca, Mexico
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                      1
                      • Design
                      • Branding & Identity
                    • Ale Segura Ale Segura @ale_alavez17 Oaxaca, Mexico
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                      3
                      • Mónica VC Mónica VC @vera_monik Oaxaca, Mexico
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                        2
                        • Design
                        • Branding & Identity
                      • Majs Bolán Majs Bolán @majo_190 Mexico City, Mexico
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