Creating Graphic Design Mockups
Search for inspiration and art direction
A course by Asís , Graphic Design Studio
About the video: Search for inspiration and art direction
Overview
“The creation of a mock-up system requires, in our way of seeing it, a creative direction that frames our images. In this lesson, we will show you how we go through the process of finding and defining that direction.”
In this video lesson Asís addresses the topic: Search for inspiration and art direction, which is part of the Domestika online course: Creating Graphic Design Mockups. Learn how to create mockups to showcase your design projects in a professional and attractive way with Photoshop and Illustrator.
Partial transcription of the video
“UNIT 3 - L1 INSPIRATION AND ART DIRECTION In this lesson we will look at the search for references and inspiration to define the art direction of the mockups. The way we see it, the creative process of mockups involves a series of decisions and an art direction which is independent of the project that we will show or the project that we will mount in these "mockups". This is because there are decisions that have only to do with "mockups". What will the lighting be like, the shadows that those lights cast, what elements will appear on the scene and how they will play on the scenes. These dec...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creating Graphic Design Mockups
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Design, Digital Design, Graphic Design
Asís
A course by Asís
Clara Fernández and Francisco Andriani are both graphic designers who specialize in branding. They’re the founders of the Asís in Buenos Aires, a studio that focuses on developing coherent and efficient visual identities, through both printed and digital solutions, for any type of client.
They help brands tell their story through the exploration of concepts that relate them with their clients, They have collaborated with renowned international agencies such as Jam3 or Edenspiekermann and their work has been published in books such as From Latin America, Less is More, and Color Now.
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- 4,236 students
- 20 lessons (2h 54m)
- 17 additional resources (9 files)
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- Available on the app
- Audio: Spanish
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- Level: Beginner
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Adobe Illustrator
Adobe Photoshop
