Food Photography Basic Techniques
Photo brief
A course by Ernesto López (Alkimia) , Commercial photographer
About the video: Photo brief
Overview
“In this lesson, we will know through an example, the basic components of a brief.”
In this video lesson Ernesto López (Alkimia) addresses the topic: Photo brief, which is part of the Domestika online course: Food Photography Basic Techniques. Know the process to accomplish a food photo production.
Partial transcription of the video
“Preproduction Brief photo In this lesson we will see what a brief is and what it is for. A brief will help us define a problem and see how to fix it, That is the important part of a brief: Find the solution to your communication problem. For that, we will make a practical and real example We already had in the studio. In this case, our problem was to convey a message about the nachos and the new combinations that you could consume in the cinema. In a brief the first thing to keep in mind It is what company is issuing it and how it wants to transmit it. For that, apart from the company infor...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Food Photography Basic Techniques
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Category
Photography & Video -
Software
Adobe Lightroom, Adobe Photoshop -
Areas
Digital Photography, Food Photography, Food Styling, Studio Photography
Ernesto López (Alkimia)
A course by Ernesto López (Alkimia)
Ernesto López Ruiz is a commercial photographer specialized in gastronomic photography. Degree in Graphic Communication Design at the Universidad Latina de América (Morelia, Mexico) and professor, by academic excellence, in the Master's Degree in Photographic Design at the Universidad Iberoamericana (León, México).
In 2001 he opened his creative workshop "Alkimia" in the city of Morelia (Mexico), where he carries out projects for various brands, among which are: AAK, Cinépolis, Coffee Tree, Spyral, among others. He has also taught basic and advanced photography at the bachelor's level at the Universidad Latina de América (Morelia, Mexico), and at the master's level at the Iberoamerican universities León and De La Salle Bajío (León, Mexico).
His specialty is lighting, camera management and digital postproduction.
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- 17 lessons (2h 0m)
- 19 additional resources (18 files)
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- Available on the app
- Audio: Spanish
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- Level: Beginner
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Recommended software & tools for this course
Adobe Lightroom
Adobe PhotoshopCategory
Areas
