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    Motion Graphics for Audiovisual Projects

    A course by DON PORFIRIOAnimation Studio

    Motion Graphics for Audiovisual Projects

    If you want to create high-impact motion graphics for TV or digital media, Roberto Puig, expert graphic designer and director of the studio Don Porfirio will guide you through your mission. With his successful career path dedicated to digital animation and broadcast design, he has collaborated and directed projects for major clients like McDonald’s, BBC Entertainment, Discovery Channel, NBC Sports, and many more.

    Learn how to develop a logo animation in 3D from start to finish, going through each step: from the creation of a storyboard to animatics, the animation of multiple scenes, right up to the composition, edition, and post-production in After Effects. Create an outstanding motion graphic design that tells an original, dynamic story.

    What will you learn in this online course?

    21 lessons & 25 downloads

    View all lessons ↓

    What's included in this course?

    Start the course by getting to know Roberto Puig, his influences, his most salient motion graphics work, and the studios with which he has collaborated with. He also talks about his work as a founder and creative director at the Don Porfirio studio.

    Delve into the world of broadcast design and branding for TV, by analyzing successful projects and logos. From there, choose a logo to work on and look for its brand values, communicational tone, and how the design connects with the brand’s personality.

    Once you’ve defined your logo, develop the storytelling behind the brand, and start preparing your storyboard. Once it’s ready, develop an animatic to define the details of your animation by following Roberto and his team’s advice, going from paper to digital.

    In the next step, learn how to animate your logo in 3D. Start by importing the file from Illustrator to 3ds Max, to work on the volume, textures, lighting, and style of your logo. Then, animate the scenes with fluid and dynamic movement.

    Finish the animation sequence and see how to import your render on After Effects. Learn some valuable processes and techniques within the software to integrate scenes, manage the color balance, levels, saturation, and other final effects before finishing up and exporting your work.

    Lastly, work on the finishing touches. Get some advice on how to export your scene in high quality and how to create a zip file to share your project on social media.

    Recommended software & tools for this course

    What is this course's project?

    Create a 10-second animation of a 3D logo that tells a highly impactful, dynamic, and original story for TV and digital media.

    Motion Graphics for Audiovisual Projects

    Projects by course students

    Who is this online course for?

    For graphic designers, animators, and motion graphic designers that want to learn to work with brands and logos, to create high-impact animations with a strong visual narrative for TV and digital media.

    Requirements and materials

    You will need basic 3D animation skills and knowledge of how to use After Effects, as well as a vector design software such as Adobe Illustrator.

    As for materials, you need paper, a pencil, a computer with Adobe Illustrator, 3ds Max or any other 3D animation software, and After Effects for the composition and post-production effects

    Motion Graphics for Audiovisual Projects

    Reviews

    2,446
    Students
    94
    Reviews
    98%
    Positive ratings
    • nathalylz
      9 months ago

      curso muito bom!!

    • mauricandyboy
      10 months ago

      Me gusto mucho el contenido del curso, me parecio muy inspirador, yo hize el curso apesar de que no soy usuario de 3DMAX y aun asi considero que pude llear los conocimientos del curso al programa de 3D que si uso

    • javi_r
      PLUS
      1 year ago

      Comprensible y motivador. Buen curso.

    • jose_quisbert
      PLUS
      2 years ago

      JUST BEGUN...... BUT I LOVE IT

    • juver_cai
      2 years ago

      Es un curso muy bueno, altamente recomendable Roberto tiene una visión bastante destacada en efectos para hacer sus trabajos!!!!

    More reviews
    DON PORFIRIO

    DON PORFIRIO

    Teacher
    Plus

    Animation Studio

    Joined January 2018

    Don Porfirio is a Mexican animation and motion graphics studio led by graphic and motion designer Roberto Puig. His experience in the world of animation, motion design, and digital composition has brought him to work with several animation studios outside of Mexico, until becoming the founder and creative director of his own studio.

    Alongside a talented team, the Don Porfirio studio has created animated commercials, branding projects for TV, and an endless amount of content for clients and brands in Mexico, the United States, and Canada mainly. Their list of clients includes CBC Sports, BBC Entertainment, Discovery Networks, CBeebies, and many more.

    Content

    • U1

      Introduction

      • Presentation
      • Influences
      • What will we do in the course?
    • U2

      Let's analyze our brand

      • Branding for Television
      • Choice and analysis of our logo
      • Storytelling
      • Our Storyboard
    • U3

      Let's animate our logo in 3D

      • Give volume and style to our 3D logo
      • Apply Materials and Lighting 1
      • Apply Materials and Lighting 2
      • Let's do 3D Animation 1
      • Let's do 3D Animation 2
      • Let's do 3D Animation 3
      • Let's get our 3D Renders
    • U4

      Assembling our animation in After Effects

      • Let's prepare our After Effects project
      • Let's put together our animation in After Effects
      • Let's edit our animation in After Effects
    • U5

      Let's apply final finishes and effects to our animation

      • Effects 1
      • Effects 2
      • Effects 3
      • Final touches and export of our animation
    • FP

      Final project

      • Motion Graphics for Audiovisual Projects

    What to expect from a Domestika course

    • Learn at your own pace

      Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

    • Learn from the best professionals

      Learn valuable methods and techniques explained by top experts in the creative sector.

    • Meet expert teachers

      Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

    • Certificates

      PLUS

      If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

    • Get front-row seats

      Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

    • Share knowledge and ideas

      Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

    • Connect with a global creative community

      The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

    • Watch professionally produced courses

      Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.

    FAQs

    You’ll learn to create 2D and 3D animations, develop graphic packages for TV, design animated logos, apply visual effects in After Effects and 3ds Max, and craft compelling visual narratives for broadcast and sports branding projects.

    The course is designed for those with basic knowledge of graphic design or animation—perfect for intermediate learners aiming to specialize in professional motion graphics and broadcast design.

    Basic graphic design skills and familiarity with creative software are recommended, but you don’t need to be an animation expert to get the most out of this course.

    You’ll need After Effects, 3ds Max, and V-Ray installed on your computer, plus access to graphic and typographic resources for practical exercises.

    Upon completion, you’ll be qualified to work in animation studios, TV channels, branding agencies, or freelance on visual identity projects, sports event animations, and visual effects for film and TV.

    The techniques are applied to creating animated logos, film title sequences, TV graphic packages, sports branding, and animations for events like the Super Bowl.

    Yes, you’ll learn how to model, texture, light, and animate 3D logos and elements in 3ds Max, integrating them into broadcast and branding projects.

    Areas

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