Master the Art of Public Speaking
How Public Speaking Has Evolved: The TED Effect
A course by Dasha Dollar-Smirnova , Public Speaking Coach
Joined June 2021
About the video: How Public Speaking Has Evolved: The TED Effect
Overview
“In this lesson, I examine how TED has revolutionized public speaking by introducing a more personal and relaxed style, departing from traditional formality. I explore the origins of the TED style in Steve Jobs' Apple launches and understand the effect TED has had on modern rhetoric. I highlight the importance of storytelling, building rapport with the audience, and interweaving personal experiences. I also address the potential drawbacks of the "TED effect," cautioning against prioritizing style over substance.”
In this video lesson Dasha Dollar-Smirnova addresses the topic: How Public Speaking Has Evolved: The TED Effect, which is part of the Domestika online course: Master the Art of Public Speaking. Learn to overcome fear, find your voice, and communicate effectively in any professional or personal setting.
Partial transcription of the video
“When you talk about public speaking these days, the first thing that comes to mind is TED. And TED has really democratized public speaking and has had a great effect. It showed us that a lot more relaxed style, as opposed to the more formal style of political speeches, can be really, really effective. And you think about the archetype of that really relaxed style goes back to Steve Jobs and his famous Apple launches. I get asked a lot about how to appear so relaxed and seemingly off the cuff. Well, I'll tell you what, Steve Jobs rehearsed religiously and every single moment in that Apple la...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Master the Art of Public Speaking
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Category
How to become, Marketing & Business -
Areas
Communication

Dasha Dollar-Smirnova
A course by Dasha Dollar-Smirnova
Dasha Dollar-Smirnova is a public speaking coach, and founder of Frog Talk, a company that provides public speaking training workshops. Dasha originally trained and worked in the field of drama and theatre which is where she built her confidence and found her voice.
Her first job was working for advertising agency Hogarth Worldwide, where she applied her acting background to the pitching team and helped the company become one of the UK’s fastest growing advertising agencies. Since then, she has obtained a master’s in Psychology and Neuroscience of Mental Health and devoted herself, and Frog Talk, to helping individuals and companies master public speaking and become better communicators.
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- Level: Beginner
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