Creation of Animated Videos to Promote your Talent

A course by Raúl González , Animator and illustrator

Animator and illustrator. Mexico City, Mexico.
Joined January 2019

Learn to explain an idea or a business through animation

  • Spanish with subtitles in English
  • 87% positive reviews (53)
  • 1037 students

Learn to explain an idea or a business through animation

A course by Raúl González

The life-long PowerPoint has been competitive: an animated video can be all you need to explain a business idea or a product in a fast, interesting and didactic way.

Raúl González, better known as Rulascalaca, is a Mexican animator and illustrator specializing in motion graphics and, specifically, in the creation of animated short videos. In this course, you will explain the best and most efficient way to present your business idea on the Internet, through a short animated video, starting with the concept and ending with animation.

Read more ↓

What will you learn in this online course?

16 lessons & 23 downloads

El proyecto
5 minutes, 58 seconds
La ilustración, bocetos
5 minutes, 36 seconds
La ilustración, trazo final
7 minutes, 33 seconds
Color 101
14 minutes, 7 seconds
Spanish with subtitles in English
  • 87% positive reviews (53)
  • 1037 students
  • 16 lessons (2h 22m)
  • 23 additional resources (12 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish, English, Portuguese, German, French, Italian, Polish, Dutch
  • Level: Beginner
  • Unlimited access forever

What is this course's project?

You will create an animated video for an startup , which will seek to publicize a brand, process or service. You will have the flexibility to propose your ideas respecting three parameters: character, brand and dynamics.

Who is this online course for?

Animation enthusiasts, who seek to optimize their method of work and want to be known as a brand or promote a novel idea.

Requirements and materials

You will need knowledge of Adobe Photoshop and After Effects, as well as a computer with these programs. You should also have basic illustration skills and a graphic tablet to make your drawings come true (or have someone to support you in this part of the project.).

New to Adobe After Effects? In that case, we recommend taking Domestika Basics courses to learn how to use the software: Introduction to After Effects.


1037 Students
53 Reviews
87% Positive ratings
  • More reviews

Raúl González

A course by Raúl González

Teacher Plus
Animator and illustrator

Raúl González -known in the world of animation as Rulascalaca- is an expert in digital animation and, basically, everything that involves Adobe After Effects. His experience focuses, above all, on the creation of animations for television and internet advertising and he has collaborated in audiovisual projects for clients in Japan, USA. UU., Qatar, Spain, Peru, Switzerland and his native Mexico.

Raúl is passionate about telling and consuming stories in any format: videos, images, books, music and video games, something that the narrative nature of his work reflects at first glance.


  • U1


    • Presentación
    • Influencias
    • El proyecto
  • U2

    Definiendo un estilo gráfico

    • La ilustración, bocetos
    • La ilustración, trazo final
    • Color 101
    • La ilustración, definiendo una paleta de color
    • Preparando las imágenes para animarlas
  • U3

    Proceso de animación

    • El orden es importante
    • ¡Comencemos con lo general!
    • Continuemos con lo particular
    • Animación de personajes P1
    • Animación de personajes P2
  • U4

    Edición y trucos

    • Transiciones y edición
    • Trucos bajo la chistera
    • La milla extra
  • FP

    Final project

    • Creating animated videos to promote your talent

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Creation of Animated Videos to Promote your Talent. 3D, Animation & Illustration course by Raúl González

Creation of Animated Videos to Promote your Talent

A course by Raúl González
Animator and illustrator. Mexico City, Mexico.
Joined January 2019
  • 87% positive reviews (53)
  • 1037 students