Narrative Journalism: Techniques for Storytelling Reality
Course final project
A course by Guillermo Osorno , Director creativo y estratega publicitario
About the final project for: Narrative Journalism: Techniques for Storytelling Reality
Introduction to Narrative Journalism
“Congratulations on reaching the end of the course! Thank you so much for joining me on this adventure. I hope you enjoyed it as much as I did. Throughout the course, I shared my best writing tactics with you. Now it's your time to create a chronicle using the stories around you. To do this, you'll need to identify your characters and their conflicts. Then, spend time with them, learn from their dilemmas, and understand their surroundings. Then, organize your story before you start writing. Finally, write and rewrite. Once your text is ready and you think it's ready for revision, take a moment to edit it. While editing and revising your text, pay attention to the language and the facts. Please create your own story. It doesn't necessarily have to be original, but it should be one you've found a new angle on. Upload your story to the Domestika forum. I'll be listening to your work, and I'm sure my comments will be enriched by those of the community. Whenever possible, please share feedback and advice with your colleagues to help us all grow. See you soon on the forum! ”
Course summary for: Narrative Journalism: Techniques for Storytelling Reality
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Category
Writing -
Areas
Communication, Non-Fiction Writing, Writing

Guillermo Osorno
A course by Guillermo Osorno
Guillermo Osorno es director creativo, estratega y educador con más de veinte años de experiencia liderando campañas publicitarias desde el brief hasta la presentación. Ha trabajado tanto en agencias como en equipos internos, ocupando cargos de liderazgo en DDB, Meta y Yahoo. Su trayectoria abarca desde marcas globales hasta negocios locales, guiando el desarrollo de ideas que combinan claridad estratégica con visión creativa.
Su enfoque se centra en el pensamiento detrás del trabajo: cómo la investigación, la cultura y la colaboración alimentan el desarrollo de conceptos. Su enseñanza traduce procesos complejos en pasos claros y aplicables para redactar briefs, identificar insights, construir ideas fuerza y preparar presentaciones eficaces. Fomenta la curiosidad, la experimentación y unos fundamentos creativos sólidos. Su metodología combina estrategia orientada a resultados con pensamiento audaz, ayudando a los estudiantes a crear campañas que conecten con audiencias y clientes.
- 40 students
- 12 lessons (1h 16m)
- 22 additional resources (7 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Level: Beginner
- Unlimited access forever