Techniques and Effects for TikTok and Instagram Videos
A course by Helena Palau ArvizuPhotographer and Videographer
A course by Helena Palau Arvizu, Photographer and Videographer
Learn filming and editing techniques to communicate brand content or your own ideas through videos filled with striking visual effects
In a world saturated with images and information, how can anyone possibly stand out on social media? Photographer and videographer Helena Palau, who has hit millions of views on her Reels and TikToks, is here to teach you all the secrets. In her first Domestika course, she focuses on Outdoor Portrait Photography for Instagram.
In this online course, she goes a step further with filming and editing techniques to help communicate your ideas on another level. Learn to create exciting optical illusions to captivate viewers' attention on Instagram and TikTok. By the end of the course, you'll have put together three pieces using different effects ready to be shared on social media.
What will you learn in this online course?
18 lessons & 18 downloads
TikTok and Instagram reels
9 minutes, 38 seconds
Trends
10 minutes, 14 seconds
Find references and organize ideas
5 minutes, 46 seconds
First video: transitions with objects
6 minutes, 17 seconds
Edition 1
20 minutes, 7 seconds
Edition 2
19 minutes, 53 seconds
What's included in this course?
Meet your teacher for the course, photographer and videographer Helena Palau, who talks about her professional journey so far and shares the people and projects that have most influenced her work.
Explore the basics of Instagram Reels and TikTok, discovering their main differences as well as which type of content works best. Learn how to find inspiration, look for reference materials, and how to create scripts for your videos.
Helena then explains how to film transitions with objects, clothes, and transformations, for surprising results that will grab your audience's attention.
Next, get to work developing the post-production phase. Now it's time to transfer all the materials onto your phone, create the miniatures, and prepare a publication calendar.
Helena leaves you with some parting tips on posting efficiently to generate engagement on both platforms.
Recommended software & tools for this course
What is this course's project?
Create three videos using a range of effects and transitions, ready to be shared as IG Reels or on TikTok.
Projects by course students
Who is this online course for?
Anyone who wants to learn new filming and editing techniques to create imaginative and eye-catching IG Reels and TikToks.
Requirements and materials
No previous experience in video creation is needed to take this course. All you need is:
⦁ a smartphone for filming ⦁ a computer ⦁ Adobe Premiere (or a similar editing software) ⦁ an Instagram and a TikTok account
Reviews
- 4 days ago
Muy básico y plano , esperaba un poco más de tips.
- 5 months ago
Dice que el audio es en español pero la plataforma muestra el audio en ingles y otros idiomas menos el nativo
- rusnakbrosstudioPLUS5 months ago
Nice course, doesn't focus on details but only on certain effects, good for beginners.
- 5 months ago
Honestamente, esperaba más y una mayor calidad. He tomado otros cursos aquí, como los de Photoshop y Final Cut, y tanto las explicaciones como las herramientas que entregan al editar son muy útiles. En este caso, sin embargo, me pareció más bien un tutorial básico que podría encontrarse gratis en YouTube u otras plataformas, con poca profundidad. Para ser un curso de pago, creo que podría haber sido más profesional.
- 5 months ago
Une belle source d'inspiration
Throughout her career, she's created content for brands and companies worldwide, including Planeta, Adobe, Oysho, Brava, 51Trips, Miki Travel Asia, Sea2See, and the NGO Petits Detalls. She has been sharing her experiences with her 65K Instagram followers since 2018 and is currently well-known on TikTok not only for her videos with exciting optical effects and transitions, but also her humor. Additionally, she is author of the book Supongamos que viajo sola, published by Arpa Editores.
Content
- U1
Introduction
- About Me
- Influences
- U2
The operation of the applications
- TikTok and Instagram reels
- Trends
- Find references and organize ideas
- The script and the materials
- U3
Record and edit videos with effects
- First video: transitions with objects
- Second video: transitions with clothes
- Third video: disappearance
- Edition 1
- Edition 2
- Edition 3
- Edition 4
- Edition 5
- Edition 6
- U4
The publication
- Preparation of the videos
- Post to Instagram
- Post to TikTok
- FP
Final project
- Techniques and Effects for TikTok and Instagram Videos
What to expect from a Domestika course
Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
Certificates
PLUSIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
You’ll learn filming techniques, editing, transitions, visual effects, storytelling, how to use trends, and how to optimize your short videos to boost reach and engagement on Instagram Reels and TikTok.
The course is aimed at people with intermediate skills in audiovisual content creation, though it also covers techniques useful for those with basic experience who want to take their videos to the next level.
All you need is a smartphone with a camera and access to basic video editing apps like Instagram, TikTok, or Premiere. Professional equipment or advanced software isn’t required.
Yes, the course covers techniques for creating complex visual transitions, special effects, optical illusions, and stop motion inspired by industry leaders.
The course teaches you how to spot trends, find viral audio, use hashtags, and analyze stats to maximize your videos’ visibility and viral potential.
Yes, you’ll learn how to create audiovisual scripts, storyboards, and plan your video production to ensure consistency and originality in every project.
Yes, you’ll learn how to shoot, edit, and optimize videos using only your phone, leveraging simple tools to create striking visuals.