Creating Innovative Web Designs
Content Strategy and Information Architecture
A course by Contra Studio , Digital Design Studio
About the video: Content Strategy and Information Architecture
Overview
“We will talk about two processes that must be carried out together with the client to ensure successful development, "content strategy" refers to defining the content that should go on the website, "information architecture" refers to how we organize this content. ”
In this video lesson Contra Studio addresses the topic: Content Strategy and Information Architecture, which is part of the Domestika online course: Creating Innovative Web Designs. Discover the process and tools to create informative and interactive web pages that stand out for their creativity.
Partial transcription of the video
“It's crucial to understand the content we will have on our website. To ensure our users can effectively consume the content. we will organize it clearly. Two key manage this: Content Strategy and Information Architecture. We aim to discuss these topics in detail. start now and explore how they contribute to a cohesive user experience. To understand them. we need to know what each topic resolves. Conversely. content Strategy addresses the question of what content should be crafted for the website. ensuring it aligns with user needs and site objectives. A tip to remember for Content Strategy ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creating Innovative Web Designs
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Category
Web & App Design -
Software
Figma -
Areas
Digital Design, Digital Product Design, Product Design, Web Design

Contra Studio
A course by Contra Studio
Contra Studio is a web design and development studio created by Juan Felipe Luna and Sebastián Vélez, from Bogotá, Colombia. They are committed to experimentation, creativity, and innovation, and strive to take each digital project one step further to achieve an impact factor, surprising and inviting interaction.
They have collaborated with clients such as Nike, La Silla Vacía, S&Co, and Bastarda Type, and their projects have been recognized in awards such as the Latin American Design Awards, as well as in portals such as Communication Arts.
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