Creating Innovative Web Designs
Content Strategy and Information Architecture
A course by Contra Studio , Digital Design Studio
About the video: Content Strategy and Information Architecture
Overview
“We will talk about two processes that must be carried out together with the client to ensure successful development, "content strategy" refers to defining the content that should go on the website, "information architecture" refers to how we organize this content. ”
In this video lesson Contra Studio addresses the topic: Content Strategy and Information Architecture, which is part of the Domestika online course: Creating Innovative Web Designs. Discover the process and tools to create informative and interactive web pages that stand out for their creativity.
Partial transcription of the video
“Content strategy and information architecture It is key to understand the content that we will have on our website. That is why we are going to organize it in a clear way so that our user consumes it in a good way. Two disciplines are responsible for this content: the content strategy and the information architecture. That is why we want to talk a little about them. Now let's get started. To understand them, we must know what each of these issues resolves. For its part, the content strategy solves the question of: What content should we design for the website? A tip to keep in mind for cont...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creating Innovative Web Designs
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Category
Web & App Design -
Software
Figma -
Areas
Digital Design, Digital Product Design, Product Design, Web Design
Contra Studio
A course by Contra Studio
Contra Studio is a web design and development studio created by Juan Felipe Luna and Sebastián Vélez, from Bogotá, Colombia. They are committed to experimentation, creativity, and innovation, and strive to take each digital project one step further to achieve an impact factor, surprising and inviting interaction.
They have collaborated with clients such as Nike, La Silla Vacía, S&Co, and Bastarda Type, and their projects have been recognized in awards such as the Latin American Design Awards, as well as in portals such as Communication Arts.
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