Turning Personal Artwork into Commercial Illustrations
Researching the Subject
A course by Sophie Mo , Tattoo Artist, Illustrator, and Graphic Designer
Joined July 2020
About the video: Researching the Subject
Overview
“Before starting with the illustration, I will research and define the key elements of the client’s brand that will need to be included or highlighted in the artwork. ”
In this video lesson Sophie Mo addresses the topic: Researching the Subject, which is part of the Domestika online course: Turning Personal Artwork into Commercial Illustrations. Build a professional illustration portfolio by learning to give your artwork a commercial use by applying it to a variety of products.
Partial transcription of the video
“ Researching the Subject Now that we're getting into research, it's important to make sure you have many little visual options you can look at and get inspiration from as well as direct visual references from the subjects that were specified in the brief. A lot of the time I do them on Pinterest because it's a lot easier. What we will go through now is we'll create a Pinterest board that doesn't only consist of snakes and animals they asked for, but we'll also look at various branding of spirits, wines, and beers to help us understand the subject a bit better. Now I'll get into Pinterest a...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Turning Personal Artwork into Commercial Illustrations
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Category
Illustration, Marketing & Business -
Software
Adobe Photoshop -
Areas
Digital Illustration, Drawing, Ink Illustration, Portfolio Development
Sophie Mo
A course by Sophie Mo
Sophie Mo is a London-based illustrator, designer, and tattoo artist. She specializes in blackwork tattoo design, taking inspiration from the worlds of cinematography, music, Japanese culture, and botanical-style Victorian illustration.
She is a tattoo artist at Parliament Tattoo in Finsbury Park, London. Her custom designs have been privately and commercially commissioned by brands like Airbnb, Microsoft, Squarespace, BBC Radio 6 Music, Major League Baseball, Andaz London/Hyatt, Bulleit Whiskey, REVLON, and more. In 2020, she won a D&AD wood pencil for best illustration across all magazines and newspapers.
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- Audio: English
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- Level: Beginner
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