Visual Communication Principles on Printed Matters

Fundamentals of Visual Communication in Print

“We have arrived at the last video of our course. Thanks for following me so far! I hope you enjoyed the course and that you can use it as a tool in your future projects. Now is the time to prepare your project. I encourage you to make your own design, taking the time to seek inspiration and find the colors that appeal to you. To help you in its realization, I leave you below a summary of the different steps to follow. Take care to document the steps of your creation. I would like to see it in the presentation of your project. Also add a brief explanation of your process, your progress, and any difficulties or doubts you may have encountered. Specifications and mood board First, define a message to communicate by asking the right questions to your customer. It is necessary to understand its needs to possibly specify the specifications. Then, do your graphic research in accordance with the project. Experiment with your mediums of choice and color before settling on a final proposal.

The poster Make the poster for your project with the help of InDesign software (or any other tool with which you are comfortable) by seeking balance in the composition. Variations Decline the visual identity on several media, such as an invitation, a tarpaulin or even postcards. If this applies, consider a signage project. Printing Finally, choose the paper and printing technique that best suits your project. I can't wait to discover your creation. Don't forget to share it with the community. To do this, click on the “Create your project” button. If you have any doubts, do not hesitate to go to the forum to ask me your questions. Also talk with other students or see what they post. Don''t be afraid to reach out to the community – we're here to help. Thank you again and see you very soon on the forum!”

Partial transcription of the video

“We have arrived at the last video of our course, thank you all for following me so far. I hope you enjoyed the course, that you have found it complete and that you can use it as a tool in your future projects. It is obvious that the idea is not to reproduce what we have done, but rather to understand the method of creation put in place. I will summarize the essential steps for a successful final project. First, define a message to communicate by asking the right questions to your customer. It is necessary to understand its need to be able to possibly specify its specifications. Then, do you...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Visual Communication Principles on Printed Matters

• Level: Beginner
• 100% positive reviews (8)
• 530 students
• 5 units
• 16 lessons (1h 51m)
• 6 downloads

• Category

  Design

• Software

  Adobe Illustrator, Adobe Photoshop

• Areas

  Art Direction, Branding & Identity, Graphic Design