Food Photography Techniques for Advertising

A course by Alfonso Acedo
Photographer and gastronomic stylist. Málaga, Spain.
On Domestika since 07/12/2006
, Photographer and gastronomic stylist

Discover the lighting and digital retouching tips for food styling

  • 94% Positive reviews (67)
  • 2140 students
  • Spanish with subtitles
Food Photography Techniques for Advertising

Discover the lighting and digital retouching tips for food styling


  • Spanish with subtitles
  • 94% Positive reviews (67)
  • 2140 students
  • Online and at your own pace
  • Audio: Spanish
  • Level: Beginner
  • 17 Lessons (3h 48m)
  • Available from the app
  • Spanish / English / Portuguese
  • Unlimited access forever


All art has its secrets, but few like that of gastronomic photography. Alfonso Acedo - photographer and culinary stylist - knows all the techniques and tricks to open the appetite or thirst of consumers with just one photo, so brands like Kellogg's, Calvé and a variety of restaurants rely on their care for culinary detail in photographs .

In this course you will learn to enhance the appearance of drinks and food in a photograph through lighting, digital retouching and culinary styling.

About this course

Course table of contents

  • U1
    U1. Presentation
  • U2
    U2. Beer
  • U3
    U3. The sandwich
  • U4
    U4. Postproduction
  • FP
    FP Final project
See detail

You will start by knowing Alfonso Acedo, how he started the world of gastronomic photography and his main references of the sector. In addition, he will present the course project: take the necessary photographs for a menu board .

The first photo session you will make will be drinks. Afonso will explain what equipment you will need, the material he uses and the different ways to apply the cold effect on a beer bottle.

You will learn to put together a lighting scheme with two flashes; one against to illuminate the liquid and another front to give a degraded lateral brightness in the bottle.

You will continue with the food photography session, which in this case will be a sandwich. You will learn to "cast" the products or foods in a store and how each item is placed on the set to make it as appetizing as possible.

Alfonso will explain how to mount a light scheme with two flashes and a reflector, ideal to highlight the brightness and profiling of the sandwich and food in general.

After the sessions, you will go to digital retouching using Adobe Lightroom and Adobe Photoshop. You will select two photos of the shooting of drinks and see how to combine them so that the beer has the ideal body and foam. In addition, you will touch up the drops, the label and create a background.

You will repeat the process with a photo of the sandwich and learn all the secrets to touch up the imperfections until you idealize your product.

As a final step, you will integrate both images into the design of a generic menu board .

What is this course's project?

You will create a menu board using all the techniques learned during the course to decorate drinks and food.

Course student projects

Who is it for?

To photographers who want to start in the world of gastronomic photography.

What you need

To take this course you must have basic knowledge of digital photography, studio lighting or flash control, and use of Adobe Photoshop and Adobe Lightroom.

On the materials, you will need a reflex camera, studio lighting (or at least two flashes), a computer with Adobe Photoshop and Lightroom installed and some kitchen utensils.


Reviews

2140 Students
67 Reviews
94% Positive ratings

Alfonso Acedo

A course by Alfonso Acedo

TeacherPro
Photographer and gastronomic stylist

Alfonso Acedo is a self-taught photographer and culinary stylist. Graduated as a graphic designer at the School of Art and Design in Alicante in 2006, he worked as a designer in different advertising agencies, but his passion for photography led him to be a freelance photographer in his spare time.

Today he has more than 11 years of experience in photography and has worked for restaurants and brands such as Ligeresa, Kellogg's, Calvé, among others.


Contents

  • U1

    Presentation

    • Presentation
    • Influences
  • U2

    Beer

    • Mount set
    • Beer and product preparation 1
    • Beer and product preparation 2
    • Beer, light and photograph 1
    • Beer, light and photograph 2
  • U3

    The sandwich

    • Sandwich materials
    • Sandwich assembly
    • Sandwich, illuminate and photograph
  • U4

    Postproduction

    • Touch up drink 1
    • Touch up drink 2
    • Touch up drink 3
    • Touch up food 1
    • Touch up food 2
    • Touch up food 3
    • Integrate items into the menu board
  • FP

    Final project

    • Tricks for gastronomic photography

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Food Photography Techniques for Advertising. A Photograph, , and Video course by Alfonso Acedo

Food Photography Techniques for Advertising

A course by Alfonso Acedo
Photographer and gastronomic stylist. Málaga, Spain.
On Domestika since 07/12/2006
  • 94% Positive reviews (67)
  • 2140 students