Visual Identity Design for Hospitality

Yes, this course is mainly designed for designers who already have basic graphic design skills and want to deepen their ability to create original, well-structured visual identities.

A basic knowledge of Photoshop and Illustrator is recommended to effectively complete the practical exercises in this course.

You will learn how to create a cohesive visual identity, design logos, moodboards, typographic illustrations, and apply your concepts across digital and print media.

Yes, you’ll discover how to gather, organize, and select references to build structured and inspiring moodboards.

You’ll study practical cases and methods for designing logos tailored to different brands, considering the context, values, and client needs.

The course is aimed at designers, students, or self-taught individuals who already have some graphic design background and want to strengthen their visual identity skills.

It’s recommended to have Adobe Photoshop, Illustrator, and InDesign, along with drawing materials for certain manual creation and digitizing phases.

Domestika courses are online classes that allow you to learn new skills and create incredible projects. All our courses include the opportunity to share your work with other students and/or teachers, creating an active learning community. We offer different formats:
Original Courses: Complete classes that combine videos, texts, and educational materials to complete a specific project from start to finish.
Basics Courses: Specialized training where you master specific software tools step by step.
Specialization Courses: Learning paths with various expert teachers on the same topic, perfect for becoming a specialist by learning from different approaches.
Guided Courses: Practical experiences ideal for directly acquiring specific skills.
Intensive Courses (Deep Dives): New creative processes based on artificial intelligence tools in an accessible format for in-depth and dynamic understanding.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.