Dynamic 3D Lettering Script with Illustrator
The concept of the project
A course by Typophrenic (Valentina Casali) , Type designer
Joined August 2021
Joined August 2021
About the video: The concept of the project
Overview
“Who? As? What? Why? It's time to ask yourself questions and give yourself answers. You need to be clear about the objective and decide on the concept of the project. ”
In this video lesson Typophrenic (Valentina Casali) addresses the topic: The concept of the project, which is part of the Domestika online course: Dynamic 3D Lettering Script with Illustrator. Unlock the secrets of creating dynamic, eye-catching lettering scripts in Illustrator. Master the art of 3D lettering and impress your audience. .
Partial transcription of the video
“The concept of the project The time has come to tell you more about the final project and what we will make. A project is always developed according to a brief. In our case, the brief is to create a lettering to furnish an office. I imagine a very bright space and with windows that mark the office spaces. We must therefore find a claim that is short and effective. I would say three, four words; not more. The goal is to encourage the people who work in those spaces. Let's try to sketch together three claims. CHASE YOUR DREAMS This claim could encourage people to follow one's dreams and to da...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Dynamic 3D Lettering Script with Illustrator
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Category
Calligraphy & Typography -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Calligraphy, Digital Lettering, Lettering, Typography, Typography Design
Typophrenic (Valentina Casali)
A course by Typophrenic (Valentina Casali)
Meet Valentina Casali, an accomplished calligrapher and type designer who breathes life into words through her exquisite creations. With an illustrious career that includes collaborations with esteemed publications like The New Yorker, The Washington Post, and Wired, Valentina's artistic journey is marked by a deep passion for transforming language into captivating visual experiences. Her artistry extends beyond conventional boundaries as she spearheaded the restyling of Il Mucchio Selvaggio magazine, showcasing her remarkable ability to merge aesthetics with content seamlessly.
Valentina's artistic philosophy finds its roots in her love for signs, handcrafted typography, and stone carving. Her work reflects an intricate balance between the pressure of the pen or chisel and the embodiment of character and meaning. Beyond technical prowess, Valentina's art embodies respect for materials, echoing the care we should extend to both words and humanity.
- 178 students
- 19 lessons (3h 27m)
- 24 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Italian
- Italian · Spanish · English · Portuguese · German · French · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe Photoshop
