Creative Freelance Fundamentals: Building Your Business
A course by Weekend Creative , Creative Agency

Learn the essential tools and techniques needed to develop a business mindset and start a successful career as a freelancer
Freelance success does not happen overnight; it’s a gradual process that takes a lot of resilience and hard work. But once you achieve it, the perks just keep on coming–something which Arabela and Elle, the photographer and art director duo behind Weekend Creative, know all too well. They specialize in creating brand images and developing unique and playful concepts for businesses including Blue Bottle Coffee and Benefit Cosmetics.
In this course, they teach you the tools and techniques you need to start your freelance career. Build an entire strategy that acts as a blueprint for your business, and learn to face your projects with a professional mindset. Start your business with confidence and the best tools to master the journey.
This is Weekend Creative’s second course with Domestika. In their first, Creative Product Photography from Start to Finish, they teach you how to take scroll-stopping images of your products from scratch.
What will you learn in this online course?
20 lessons & 39 downloads
- 100% positive reviews (131)
- 6,113 students
- 20 lessons (3h 27m)
- 39 additional resources (21 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
Develop a comprehensive strategy to kick-start your freelance career, featuring a mission, vision, values, branding, and more.

Projects by course students
Who is this online course for?
This course is for anyone with an interest in starting a freelance career or discovering strategies to build their existing creative business.
Requirements and materials
No previous knowledge is required.
You will simply need a computer with internet access.

Reviews

Weekend Creative
A course by Weekend Creative
The duo behind Weekend Creative is photographer Arabela and art director Elle. They create powerful images by handling every aspect of a product photoshoot for brands’ product launches, social media, advertising, and more. Their services include art direction, custom set creation, sourcing props, styling, booking talent, production, shooting, and post-production.
Their clients include CamelBak, Blue Bottle Coffee, Benefit Cosmetics, The Honey Pot Company, Anecdote Candles, Saint Jane Beauty, Banza, Herbivore, Packlane, Volition Beauty, and more. They also created Weekend Club, a thriving online community, and run a blog focused on helping other creatives learn and grow.
Content
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U1
Introduction
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About Us
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Influences
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U2
Business Mindset and Basics
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The Business Mindset
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Developing Your Business
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Setting Goals
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U3
Marketing
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Visual Identity and Brand 1
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Visual identity and brand 2
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Curating Your Portfolio 1
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Curating Your Portfolio 2
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Networking and Cold Outreach
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U4
Business Finances and Prices
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Organizing Your Finances
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Developing a Budget
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Hourly vs. Project-Based Pricing
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Setting a Project Minimum and Rates
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Passive Income
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U5
Legal Matters and Clients
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Starting Your Business Legally
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Contracts 1
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Contracts 2
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Client Relationships
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Processes and Client Retention
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FP
Final project
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Creative Freelance Fundamentals: Building Your Business
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
joannalopezvillegas
Es una propuesta interesante, basada en las experiencias de dos diseñadoras, que han explorado altas y bajas en su proyecto. Dan tips y recomendaciones, incluso comparten plataformas que ellas recomiendan para gestionar, gastos, facturas, tiempo etc.
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tastic_ceo
Me gustó mucho!
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cindyfigueroa
Muy bien curso con muchos recursos especiales!
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brk_canpolat
I highly recommend this course! It provides valuable insights and practical steps that are both eye-opening and highly effective for developing your own brand. The content is well-structured, making it easy to follow and apply in real-world scenarios.
holaprisci
Las chicas de Weekend Creative son lo máximo. He seguido sus consejos y también comencé a leer La Ganancia es Primero gracias a su recomendación. El curso tiene nociones básicas pero si las seguimos, poco a poco iremos viendo cambios y crecimiento. Super recomendado.
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