Adobe Illustrator for Advanced Illustration
Course 3: Mascot Illustration for Advertising: To practice 1
By Aarón Martínez , Designer and Illustrator
About the video: To practice 1
Overview
“In this third practice, I will show you how to create a mascot for a fruit and vegetable store with different line values, colors, and text. ”
In this video lesson Aarón Martínez addresses the topic: To practice 1, which is part of the Domestika online course: Course 3: Mascot Illustration for Advertising. Practice using brushes and extending paths while creating a brand mascot.
Partial transcription of the video
“COURSE 4 - LESSON 9 To practice We have reached the third practice of the Basics. We will create a mascot focused on a fruit and vegetable business. We begin. It will be called "The Fruits and Vegetables Friends" and they have asked us to use a tomato and a pear. In some cases the customer will be specific. Is he going to want certain characters or is he going to give us the opening. We have to adjust when we have certain limitations or complete freedom to do what we want in context, in this case, of fruits and vegetables. I can think of doing something interesting, we can use a vehicle tra...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Course 3: Mascot Illustration for Advertising
Aarón Martínez
By Aarón Martínez
Aarón Martínez is an illustrator and designer specializing in 3D and industrial design. His work is incredibly varied, ranging from the creation of images for printed media to web design and 3D printing.
In his spare time, he enjoys creating characters and their worlds, basing his ideas on the question, "What do they do when no one is watching?" He enjoys playing with words and contradictions and always tries to add a surreal touch to his storytelling.
Aarón also enjoys observing the small details of things because it helps him understand how to model. Although most of his projects are destined for print or web, he treats each piece as if it were going to be physically reproduced in 3 dimensions.
He has worked for Coca-Cola, Nike, Miroculus, and Aquacific, among others.
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