Learn to create combinations by combining different lettering styles
Daniel Hosoya - graphic designer specialized in the creation of digital letters - experimenting with typographies to create designs with strength and character, designing his own letterings. This is how his love for letters was born. More than ten years have passed since then and in this time he has collaborated with clients such as Ford, Modelo and Grupo Expansión.
In this course, Daniel will teach you different ways to create letters using digital tools.
What's included in this course?
You will begin knowing Daniel's work and his influences. In the first lessons he will explain what is lettering and its difference with other disciplines in which the lyrics are also protagonists: calligraphy and typography.
You will also learn fundamental concepts for drawing letters, such as height, modulation and optical adjustment. In addition, Daniel will show you how to draw hand lettering with brush pen and you will discover some very useful warm-up exercises for this type of technique.
Next, you will see principles of composition, essential to create a harmonic and readable layout. Once you have made your sketch, Daniel will explain how to vectorize the design in a practical and simple way.
You will learn to create different types of letters in a completely digital way, starting with a modular typeface based on geometric shapes. Afterwards, you will make a monoline design and you will see how to create your own brushes to be able to draw your letters directly in Illustrator.
Finally, you will combine all the styles in your composition and take your design to Photoshop to give it the final finishes. You will learn to create letters with neon and metallic effects, apply lights, textures and create a glitch effect.
What is this course project?
You will design and develop a piece of lettering that you will apply in a poster.
Who is it aimed at?
Designers, calligraphers, lyricists and anyone who loves letters who wants to carry out lettering projects in a completely digital way.
Basic knowledge of Illustrator and Photoshop is necessary. With respect to the materials, you will need pencils, markers, a computer and a digitizing tablet.
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The passion for the letters of this Mexican advertising designer is palpable in each of his works. During his more than ten years of professional career, he has worked as an art director for different agencies such as Wunderman, Lunave, IDologie and GTB. In addition, he has collaborated independently with brands such as Absolut Vodka, Johnnie Walker, Grupo Expansión, Grupo Modelo or Palacio de Hierro, among others.