Conceptualisation and Techniques of Digital Illustration
Art direction
A course by Raul Urias , Illustrator
About the video: Art direction
Overview
“Here I will tell you about the course project. I'll tell you how my illustration process is, from landing the idea, to reaching the final stage of color.”
In this video lesson Raul Urias addresses the topic: Art direction, which is part of the Domestika online course: Conceptualisation and Techniques of Digital Illustration. Learn to create an illustrated poster, from the client brief to the final artwork.
Partial transcription of the video
“[Silence] [Music] In this lesson I want to explain the importance of art direction in illustration unlike an artistic project, illustration Its goal is to communicate and for that we need some information that the client does not always give them for this I want to show you a project that I already performed previously for a client in this case it is Google from its concept to the final illustration here we can see the final illustration This illustration was conditioned for Google Mexico the concept was to represent Mexico City, its culture and its people living with mobile devices in this...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Conceptualisation and Techniques of Digital Illustration
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Category
Illustration -
Software
Adobe Photoshop -
Areas
Design, Digital Illustration, Traditional illustration
Raul Urias
A course by Raul Urias
Raúl Urias is a renowned illustrator with more than 10 years of experience in the field of commercial illustration and the production of personal graphic work. Throughout his career, he has collaborated with renowned brands such as NIKE, Xbox, Marvel, and Stranger Things x Target, among others.
With an approach based on the exploration of drawing and the selection of projects that reflect his creative vision, Raúl has created a successful system to approach any type of project, meeting the client's needs and respecting his own vision as a creator. Her work has spanned different industries including music, fashion and advertising, allowing her to develop a wide range of skills and knowledge.
Through this course, Raúl shares his experience and knowledge to help you take your commercial illustration skills to another level. Discover his unique approach and learn how to transfer the DNA of any brand to your creations, creating coherent and significant impact materials.
- 99% positive reviews (158)
- 3,141 students
- 23 lessons (4h 51m)
- 28 additional resources (13 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese
- Level: Beginner
- Unlimited access forever
Adobe Photoshop
