Social Entrepreneurship in Fashion: Launch Your Collection

Overview

“Here you will see how to align the promotion of your ESM to your purpose. Also, I'll tell you about how Hope Knitters came about. ”

In this video lesson Genaro Rivas addresses the topic: Purpose and promotion, which is part of the Domestika online course: Social Entrepreneurship in Fashion: Launch Your Collection. Launch your own fashion venture that materializes your vision of a sustainable collection with a social impact.

Partial transcription of the video

“Purpose and promotion Hello! In this lesson we are going to align our purpose with the promotion of it. As we know, purpose is what drives our social entrepreneurship in fashion. Then each of the actions we take to promote it they have to be aligned to it. For example, if you are marketing an accessory made from recycled plastic bottles, You could never deliver it in a plastic bag. You need to be consistent and we are going to talk about this in this lesson. The importance of having your purpose defined from the beginning in the development of a social entrepreneurship in fashion is that ea...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Social Entrepreneurship in Fashion: Launch Your Collection

• Level: Beginner
• 93% positive reviews (14)
• 514 students
• 5 units
• 15 lessons (54m)
• 2 downloads

• Category

  Fashion, Marketing & Business

• Areas

  Accessory Design, Fashion Design, Marketing