Learn to create a website for your subscribers in an easy way
The memership sites are the new e-commerce, it is a way of offering content or services of recurring payment, which provides constant benefits through the subscribers. There are different types of membership sites: product, service, community and content. It is likely that, perhaps without knowing it, you are already part of one of them, such as Spotify or Netflix.
In this course, Joan Boluda-strategic consultant of online marketing, specialist in e-commerce and membership sites- will teach you how to create membership sites with two free softwares (WordPress and Paid Memberships Pro) so you can get benefit from your knowledge or skills.
What's included in this course?
You will start knowing the work of Joan Boluda, who will explain what a membership site is, its typologies and what are some of the best known examples.
You will learn all the steps you must follow to install WordPress and create a membership site, installing the necessary plugins to get the functionalities you need to make it work.
Afterwards, you will manage the membership levels, configure the base pages and discover the most efficient way to work with the payment gateways.
You will see how to communicate with the members of the community that you have created and you will learn to grant or restrict permissions to the different profiles of the platform depending on their level of membership.
You will also learn to manage the day to day of your membership site, how to create special offers, coupons and discounts.
Finally, Joan will explain how to take care of the aesthetic aspect of your website to attract subscribers.
What is this course project about?
You will create an operative and functional membership site, ready to start receiving subscribers.
Who is it for?
Professionals who are looking for a way to offer paid content through a web page, which will offer them recurring income.
It is advisable, although not essential, to have basic knowledge of WordPress. In terms of materials, you will only need a computer and an internet connection.
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Joan Boluda is an online marketing consultant, trainer specialized in digital marketing and an associate professor at ESADE Executive Education. He is a teacher and founder of his own online marketing and web development platform and every morning he publishes his 'Online Marketing' podcast.