Productivity for Creatives: Planning for Efficiency

Ani Castro is an expert in mindful productivity and time management. She's the founder and CEO of Tengo Planes, a business project that allows her to share her passion for goals, planning, and organization with anyone who wants to make the most of their time. She is also a consultant for entrepreneurs and business owners in Mexico.

She began her journey into entrepreneurship one year after earning her degree in graphic and advertising design. It wasn't long before idea overload and the lack of planning and organization started to take its toll, eventually leading to burnout. Thanks to this experience, she realized that balance is the key to success and discovered that action plans are the perfect tool for pinning down and developing an idea.