
If you want to use lettering to make a statement, then Alejandro Solórzano, better known as JansArts, is just the person to show you how. A design engineer and specialist in calligraphy and lettering, Alejandro has worked for international brands like Wacom, Adobe, Sabritas, and many more. In this course, heteaches his passion for using letters to empower a message using Adobe Illustrator, an iPad, and an Apple Pencil.
Learn how to create digital lettering pieces with unique messages, starting off with the sketching and design of the sentence, and moving on to digitizing vectors in Illustrator for iPad, applying effects, as well as some extras to take your composition to the next level.
17 lessons & 31 downloads

5 minutes, 46 seconds

7 minutes, 19 seconds

9 minutes, 20 seconds

9 minutes, 49 seconds

8 minutes, 46 seconds

12 minutes, 40 seconds
Start by getting to know Alejandro Solórzano a little better as he talks about his studies, professional background, and how his true passion became his career. He also shares his main sources of inspiration as well as his greatest influences.
Then, learn more about lettering and the important role it plays. Pinpoint the message you want to represent and get started on the first steps in defining the look and feel of your composition by way of a mood board. Once that's all set, get to work on your sketch!
Move on to discover the advantages of using vectors for your project. Alejandro teaches you a technique for effectively arranging your words in a specific format and explains his creative process. He takes you on a tour of Adobe Illustrator for iPad and shows you the essential tools for digitizing your designs.
Once your composition is digitized, focus on creating your color palette using your mood board. Look at how to set your word among a range of backgrounds and surroundings and how to add depth and volume by playing around with lighting effects like glow, shadows, and gradients.
To finish, learn to scale, adjust, and export your composition, apply it to products, and then share it on social media.
Design a phrase that oozes personality and share it on social media.

Designers, students, artists, illustrators, creatives, or anyone ready to learn to digitize their lettering in Illustrator for iPad.
Basic knowledge of calligraphy and lettering is essential for this course.
In terms of materials, you need an iPad that's compatible with Adobe Illustrator and an Apple Pencil.

Uno de los mejores cursos que tengo súper buen curso recomiendo cien por cien 💯
El curso es muy bueno, muy bien explicado y Alejandro lo hace ver tan sencillo me gusta mucho que es nivel básico para quienes iniciamos apenas en ilustrador pero ya tenemos experiencia en lettering
Très bon cours
Very good
good course, a little complicate for beginners

Welcome aboard!
Design intent
Digital drawing: take your phrases to the next level
Add personality to your design
Turn your ideas into reality
Final project
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You’ll learn calligraphy techniques, digital lettering design, typographic composition, vectorizing in Illustrator, creating logos, murals, and posters, plus how to share your work on social media and apply advanced visual effects.
This course is designed for people with basic to intermediate skills in design and calligraphy. Some prior experience is recommended but not required to get the most out of it.
You’ll need paper, pencils, brush pens, access to a tablet or computer with Illustrator (preferably on iPad), and an internet connection. Having access to visual resources and digital references is also helpful.
Calligraphy focuses on writing letters with a smooth, elegant style, while lettering involves drawing and designing custom letters for visual compositions and creative messages.
Yes, the course covers letter vectorization techniques, including using the Pen tool, handling nodes, layers, and essential panels to create precise, professional designs in Illustrator.
Yes, you’ll learn how to create typographic compositions, logos, and eye-catching titles that can be used in commercial and editorial projects.
Yes, the course teaches strategies for documenting, presenting, and sharing your projects on social media to boost your visibility and digital portfolio.