Learn to narrate stories with moving images
Giacomo Prestinari's work consists of telling stories. With moving images, he builds an audiovisual narrative thread in which the control of time and rhythm is essential. You have probably seen some of his pieces on television, in movies or on the internet, since he has worked as an advertising editor for brands such as Coca-Cola, Gucci, Volkswagen, Seat, Ikea or El Corte Inglés.
In this course, you will learn the keys to audiovisual montage and you will discover the fundamental questions that you must ask yourself when assembling your videos. In addition, he will explain the different criteria to follow when selecting one or another shot within a scene, how different types of planes work and what tone and rhythm is best suited to your assembly depending on its purpose.
What's included in this course?
You will start knowing what the work of the editor consists of, a job that, when well done, is invisible. And that is precisely where its importance lies. Then, Prestinari will talk about the three main types of assembly.
Next, you will experiment with "creative geography" and the Kuleshov effect. You will also discover how montage affects and changes the meaning of the montage of films or audiovisual pieces.
Prestinari will expose you the main rules of the assembly and will explain to you in which cases it is convenient to skip them.
You will learn that in audiovisual montage, as in other creative disciplines, the maxim of "less is more" is also applied. And you will see how the structure of a story is constructed.
Once you have learned all of this, you will get to work on your own ad with Adobe Premiere Pro, working on the timeline and learning how to create your selection. Prestinari will give you some tips to prepare your workspace and how to prepare the necessary materials to make your audiovisual montage.
You will learn to search and select all the necessary resources for your audiovisual piece, you will make a first assembly and based on it, you will make the necessary adjustments to get a good final project. To finish, you will learn to export your video properly.
What is this course project about?
Following the guidelines and advice of Prestinari, you will assemble a video piece in Adobe Premiere Pro that will help you understand how to tell a great story in a short time.
Who is it for?
To editors, editors and editors of audiovisual content and anyone related to the world of video who is looking to give character and personality to their projects through professional audiovisual editing.
It is recommended that you have knowledge of basic audiovisual grammar: types of plans, camera movements ...
With respect to the materials, you will need a computer with Adobe Premiere Pro installed, a good size screen to view the images and good speakers or headphones.
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He graduated from the Milan Film School in editing, after which he began working in television. Just two years later he decided to make the leap to advertising, a field in which he has been telling stories with moving images for more than a decade.
He has worked for hundreds of clients from different countries and in different languages. Some of them are Coca-Cola, Gucci, El Corte Inglés, Volkswagen, Samsung, Ikea, Toyota, Grundig, Nomad, Cinepolis, Armani, Vodafone or Skoda, among others. Among his most outstanding works is that of the Spanish Christmas Lottery campaign of 2014, winner of the Silver Lion at the Cannes festival.