Art Deco Style for Digital Illustration
Briefing and Client’s Conversation
A course by Mads Berg , Illustrator
Joined September 2020
About the video: Briefing and Client’s Conversation
Overview
“The starting point for this type of commissioned project is the briefing meeting. In this lesson, I will show you how a brief looks like and we’ll start with the production of our final project by breaking down this course’s very own brief. ”
In this video lesson Mads Berg addresses the topic: Briefing and Client’s Conversation, which is part of the Domestika online course: Art Deco Style for Digital Illustration. Create elegant artwork in Illustrator using dynamic compositions and minimalist color palettes.
Partial transcription of the video
“Briefing and Client's Conversation In this lesson we will be looking at briefing, which is the most common way for a client to communicate with an artist, and this is usually how it works when we are starting a commissioned piece of art. Let's have a look at a couple of briefs that I've brought with me today. So, first in the brief the client outlines what this is about, what is the theme, and what is the mood. For that, the client displays some reference images, both of my work and other works, that sort of communicates the aesthetic that we are looking for. Then, the brief covers what the...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Deco Style for Digital Illustration
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Category
Illustration -
Software
Adobe Illustrator -
Areas
Digital Illustration, Fine Arts, Poster Design, Traditional illustration
Mads Berg
A course by Mads Berg
Mads Berg is a Danish illustrator with twenty years of experience in creating commercial illustrations. After studying at the Academy of Art and Design in Copenhagen, he started his illustrating career as a character designer and concept artist for a games studio. He set up his own studio in 2000 specialized in creating posters, brand illustrations, key visuals, editorial illustrations, cover art, and murals.
Mads has illustrated for clients such as Coca-Cola, Orangina, San Diego Zoo, Lego, Monocle, and Wired. His illustrations have been exhibited internationally and celebrated with awards such as "Best Danish Children's Comic" prize in 2010 and the Danish Design Prize in 2009. He also lectures at his former art school, the Academy of Art and Design in Copenhagen.
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