Learn to bring your designs from paper to the wall
In this course you will discover the best way to move a design, which you will create on paper, to a larger scale surface.
With the help of Panco Sassano, you will learn how to design and develop a lettering project that you will later transfer to a large format. In addition, you will see how to draw up a work plan that will help you to put order to the conceptual processes and to organize yourself to carry out your project optimizing time and resources.
What's included in this course?
You will discover the way in which Panco Sassano develops its letterings for large-scale projects from the arrival of the briefing to the final brushstroke.
First, it will teach you how to create a neat and orderly planning model to carry out a small or large-scale lettering in a methodical and structured manner, managing and scheduling the meetings and deliveries with the client until the moment of presenting the final art.
You will know in depth the work flow, research and analysis of the concrete case, the sketching and assembly of an original, as well as the digitization and adjustments of the lettering.
Once the design is finished, you will move it to the wall. It will be then when Panco will reveal some tips and secrets that will make it easier for you to paint on a large surface.
What is this course project?
You will develop a large-scale lettering project based on your own design and you will scale and paint it manually to get a large poster.
Who is it aimed at?
This course is aimed at designers, illustrators, decorators, muralists or anyone with curiosity and interest in the design of letters. In short, all those who feel passion for lettering, painting or drawing and want to learn how to move it from paper to other supports of greater scale.
To complete this course you only need to have a basic knowledge of drawing, a lot of curiosity and desire to face large-scale projects.
With regard to the materials you will need pencil, rubber, newspaper, ruler, chalk, jars, paintbrushes, a scanner or a camera, a computer with a vectorization program and, of course, a large wall or support on the what to paint
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Panco Sassano, born in Mar del Plata and porteño of adoption, is a graphic designer and illustrator and feels an unstoppable weakness for the letters.
For years he specialized in the field of visual identity and brand architecture, relegating his passion for lettering to leisure moments. But he soon decided to expand his creative horizons by combining his artistic vision of letters with painting and muralism.
She has experience as a teacher in the field of typography and design and has worked with brands such as Coca-Cola, Jägermeister, Cerveza Patagonia, Quilmes and Endeavor, among many others.