Photography for Social Media: Lifestyle Branding on Instagram

A course by BOND
Social Media & Branding. Buenos Aires, Argentina.
On Domestika since 11/01/2016
, Social Media & Branding

Plan, produce and edit photographs that tell stories

  • Best Seller Spanish with subtitles
  • 89% Positive reviews (922)
  • 13013 students

Plan, produce and edit photographs that tell stories


  • Spanish with subtitles
  • 89% Positive reviews (922)
  • 13013 students
  • Online and at your own pace
  • Audio: Spanish
  • Level: Beginner
  • 13 Lessons (1h 17m)
  • Available from the app
  • Spanish, English, Portuguese, German
  • Unlimited access forever


Cecilia and Marina (Bond) are specialized communicators in Social Media and Branding. In his boutique agency they personalize the images of their clients to improve their communication in social networks through Photography.

In this course, they will teach you the basics of planning, producing and editing spontaneous photographs that draw attention and tell stories. In addition, you will discover how to do all this in an easy and fun way.

There is no basic manual or general rules that can be applied to all photographs on social networks, so this course is an approach to Bond's creative process and his personal style when it comes to capturing images.

About this course

Course table of contents

  • U1
    U1. Introduction
  • U2
    U2. Product photo
  • U3
    U3. Photo lifestyle (usability)
  • U4
    U4. Editing, assembly and advice
  • FP
    FP Final project
View details

You will begin knowing the work and the influences of these two creatives settled in Buenos Aires and their beginnings in the world of Advertising.

Then you will discover how brands manage to give personality to their photos and the characteristics of the composition of images according to their own digital language (limitations of size, reading, use made by users) and their application in Social Networks with some real examples .

Within the visual territories that exist, Bond will speak to you of two types: product photography and lifestyle photography. In both themes, they will show you how they prepare the preproduction or preparation phases of the photographic material and the necessary props, the shooting, the selection of photos and the final edition of the images in postproduction.

Once you have your photos ready to be published, you will organize them based on an Instagram grid exploring their creative possibilities and you will discover some additional content that you can add to your content such as creating gifs or retouching with Illustrator.

Finally, Bond will give you some tips on how to present the final project to a client.

What is this course's project?

You must produce and edit a series of photographs that give personality to a personal project or a brand that you like and create a composition the content to be published in Social Networks.

Projects by course students

Who is it for?

To creatives, community managers and all those people who are taking their first steps in the world of digital communication since it is an introductory course.

What you need

To complete this course you must have artistic curiosity and basic knowledge of photography and image editing.

Regarding the materials, you will need a SLR camera (or if you do not have one, you can take pictures with a compact camera or your Smartphone), a computer and image processing software (or an image editing app). Photographs).


Reviews

13013 Students
922 Reviews
89% Positive ratings
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BOND

A course by BOND

TeacherPro
Social Media & Branding

Cecilia is a social communicator, photographer and actress. Marina is a photographer specializing in digital marketing. Together they form Bond, a boutique agency based in Buenos Aires and specialized in Social Media and Branding where these two friends build digital universes and design strategies adapted to each client in particular.

Some of the brands they work for are: Oreo, Tang, Wanama, John L. Cook, Taylor Made Leather Tokyo, Globba, The Burger Company, Williamsburg Burger Bar, Barugel, Buddies, Austral University, Ranji, etc.


Contents

  • U1

    Introduction

    • Presentation
    • Influences
    • Digital composition
  • U2

    Product photo

    • Pre-production photo product
    • Materials and equipment
    • Production photo product
  • U3

    Photo lifestyle (usability)

    • Moodboard
    • Pre-production photo lifestyle
    • Production photo lifestyle
  • U4

    Editing, assembly and advice

    • Selection and editing with digital criteria
    • Armed with grids
    • Additional contents
    • Presentation to the client
  • FP

    Final project

    • Photography for social networks

This is what Domestika courses are like

  • Learn at your own pace

    Enjoy learning from home without a set schedule. You set your own timetable.

  • Learn from the best

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Expert instructors

    Each instructor teaches only what she/he does best, conveying true passion and excellence in every lesson.

  • Certificate Pro

    Demonstrate your course attendance with a certificate signed by the teacher. Get it with your Domestika PRO subscription

  • Front row seats

    Videos of the highest quality ensure that you don't miss a single detail. With unlimited access, you can watch them over and over.

  • Share knowledge

    Ask questions, request feedback, offer solutions. Share learning with other students in the community.

  • Creative community

    More than 1M creatives and growing. Domestika is the place to share and learn what you love.

  • Professionally developed courses

    We selected top creatives and a team of experts to develop the courses. The result? You'll feel like you're working side by side with leading professionals.


Frequently Asked Questions

  • Domestika's courses are online classes that provide you with the tools and skills you need for completing a specific final project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the instructor and other users, thus creating a dynamic course community.

  • The course is 100% online, so once they are published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

  • The courses are divided into different units, each one includes lessons, informational texts, tasks and practice exercises to carry out your project step by step, with additional complementary resources and downloads. You will also have access to an exclusive forum where you can interact with the instructor and other students, and share your work and your course project, thus creating a community around the course itself.

  • You can now redeem the course you received, just access redeeming page to enter your gift code and redeem it.

Photography for Social Media: Lifestyle Branding on Instagram. A Photograph, , Video, Marketing, and Business course by BOND Best Seller

Photography for Social Media: Lifestyle Branding on Instagram

A course by BOND
Social Media & Branding. Buenos Aires, Argentina.
On Domestika since 11/01/2016
  • 89% Positive reviews (922)
  • 13013 students