Design Merchandise for Musicians

A course by Copete Cohete
Space Design and Illustration Office. Mexico City, Mexico.
Joined March 2016
, Space Design and Illustration Office

Design the promotional merchandising for a music band

  • Spanish with subtitles in English
  • 99% positive reviews (109)
  • 1847 students

Design the promotional merchandising for a music band

Spanish with subtitles in English
  • 99% positive reviews (109)
  • 1847 students
  • 13 lessons (2h 22m)
  • 17 additional resources (11 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish, English, Portuguese
  • Level: Beginner
  • Unlimited access forever

In this course Copete Rocket-a specialized studio in Design and Illustration that have worked for Nike, Converse or the Coachella Festival-will teach you to design the merchandising of a musical group or local band based on a solid concept that encompasses the essence of the group.

To do this, you will learn to analyze the origin of a band and perform a moodboard to obtain the mother concept; later you will sketch different graphic applications to finish these arts with the help of Photoshop and Illustrator. In addition, you will discover the benefits of a good session of product photography and how to use social networks for promotion.

What will you learn in this online course?

Course table of contents

  • U1
    U1. Introduction
  • U2
    U2. Build Concept
  • U3
    U3. Development of the Graphic Master
  • U4
    U4. Merchandising final production
  • FP
    FP Final project
View details

You will start knowing the philosophy of Copete Rocket, why are the space cadets and who make up your crew. You will discover some of their works and their major influences (what makes them laugh and inspires them).

Then, you will enter the conceptualization phase of the graphic identity of a music band. For this, you should investigate the group well from an interview in which you will compile all the necessary information for the project (its history, sound, style, etc.).

Next, you will search for visual references and learn to create a moodboard from which the first ideas for design will begin to emerge. You will learn to distinguish simple ideas from mother concepts and, once you have yours, you will make the first sketches. It does not matter that you do not know how to illustrate, the important thing is to capture the main aspects.

In the next phase, Copete Rocket teaches you to materialize the final design through a lettering and a breakthrough iconography. With this design you will elaborate the graphic proposal of the different applications such as a poster, t-shirt, stickers or the famous concert cup.

Finally, you will prepare the final files of the different merchandising proposals to be produced and Copete Rocket will talk about some tips on product shooting and promotion in social networks.

What is this course's project?

You must make different merchandising proposals for a local band or your favorite group.

Projects by course students

Who is this online course for?

To designers, illustrators, creators, music lovers and anyone interested in deepening in branding, merchandising, conceptualization, creativity and visual identity.

Requirements and materials

Basic knowledge of Illustrator and Photoshop as well as separation of inks in screen printing will be necessary. Some notions about the use of social networks will also be useful.

Pencils, paper, camera and a computer with Illustrator and Photoshop will be used on the materials.


1847 Students
109 Reviews
99% Positive ratings

Copete Cohete

A course by Copete Cohete

Teacher Plus
Space Design and Illustration Office

Copete Rocket is a space station formed in 2014 by Smithe and Pogo; cadets focused on illustration, graphic identity and animation. Now they are on a special mission accompanied by Genaro, Jamer and David who help them discover new territories.

They have worked on commercial projects for Nike, Converse or Corona and for bands such as QOSTA, Tame Impala, Soundgarden, Phoenix and others to make posters for music festivals such as Coachella, Primavera Sound or Corona Capital.


  • U1


    • Presentation
    • Influences
  • U2

    Build Concept

    • Meet the Band
    • Research and References
    • Group brainstorm
    • Consolidate the concept mother and sketching
  • U3

    Development of the Graphic Master

    • Lettering and Iconography
    • Lettering and Iconography 2
    • Lettering and Iconography 3
    • Lettering and iconography 4
    • Exploration of possible applications
  • U4

    Merchandising final production

    • Final impression
    • Product Shoot and Promotion
  • FP

    Final project

    • Merchandising Design for Musicians

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates

    If you're a Plus or PRO member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus or PRO member, when you complete a course you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates
Design Merchandise for Musicians. Illustration, Marketing, and Business course by Copete Cohete

Design Merchandise for Musicians

A course by Copete Cohete
Space Design and Illustration Office. Mexico City, Mexico.
Joined March 2016
  • 99% positive reviews (109)
  • 1847 students