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    The Super Bowl, much more than just soccer: music, spectacle and global pop culture.
    Latest blog post

    The Super Bowl, much more than just soccer: music, spectacle and global pop culture.

    From the match to the halftime show, this is how the night was lived in which sport was mixed with music, cultural icons and mass entertainment. The Super Bowl proved once again last night that it is no longer just the most important sporting event of the year in the United States, but one of the great global cultural rituals of the 21st century. For a few hours, American soccer took a back seat to become the perfect setting where music, fashion, advertising, visual spectacle and social conversation converge on a global scale. For millions of people, even for those who do not follow the NFL, the Super Bowl is a collective experience: it is commented on in networks, watched in groups, analyzed the next day. It is a phenomenon that transcends sports and becomes a creative platform where everything communicates. The game as a stage, the show as a global language. The game is the narrative axis, but the Super Bowl is built as a great audiovisual story. The production, the pauses, the timing and the staging are designed to hold the attention of a wide range of audiences. Each shot, each transition and each key moment are designed to be shared, commented and reinterpreted. But if there is one moment that concentrates global attention, it is the halftime show, a spectacle that is no longer measured only by the music, but by its visual, symbolic and cultural impact. In just 12 minutes, years of artistic career, aesthetic references, implicit messages and a production worthy of a world tour are condensed.

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Brandon Robson

Brandon Robson

@corkmalagonhx_pl_d1_32

Eastland County, United States

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    Mina Barrio Mina Barrio @minabarrio Sevilla, Spain
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    874,882
    • Photography
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    • Oleptyc. Photograph, Marketing, and Advertising project by Mina Barrio - 09.12.2017
    • The Bark Co. Photograph, Marketing, and Advertising project by Mina Barrio - 01.08.2018
    • Inuk Home. Photograph, and Advertising project by Mina Barrio - 08.10.2017
    • Bugaboo Luggage for CBDA. Art Direction, Photograph, Stop Motion, and Video project by Mina Barrio - 11.14.2017
  • Vicente Yuste Vicente Yuste @vicenteyuste San Antonio, United States
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    231
    • Interior Architecture
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    • Redneck Fengshui. Br, ing & Identit project by Vicente Yuste - 04.09.2015
    • Las bodas de Isabel de Segura. Art Direction, Character Design, Creative Consulting, Design, and Traditional illustration project by Vicente Yuste - 02.13.2015
    • Be Wild, Be Free. Calligraph, Art Direction, Product Design, Fine Arts, Design, and Traditional illustration project by Vicente Yuste - 01.25.2015
    • Be Wild, Be Free - work in progress. Graphic Design, T, and pograph project by Vicente Yuste - 01.19.2015
  • Eduardo Martinez Eduardo Martinez @eddie Illustrative Designer Houston, United States
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    287
    • Branding & Identity
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    • Mi proyecto del curso: Tufting para principiantes: diseña arte textil a todo color. Arts, Crafts, Interior Decoration, Fiber Arts, DIY, Punch Needle, and Textile Design project by Eduardo Martinez - 11.14.2022
    • Mi proyecto del curso: Ilustración vectorial isométrica desde cero. Graphic Design, Vector Illustration, and Digital Illustration project by Eduardo Martinez - 06.10.2022
    • Mi Proyecto del curso: Tipografía expresiva en movimiento con After Effects. Motion Graphics, Animation, T, pograph, 3D Animation, Kinetic T, and pograph project by Eduardo Martinez - 12.22.2021
    • Mi Proyecto del curso: Bordado XL con aguja mágica. Embroider, Decoration, and Punch Needle project by Eduardo Martinez - 11.12.2021
  • Montse Cordova Montse Cordova @montse_cordova_domene UI / UX / Graphic Designer Plano, United States
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    625
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    • Aldea Networking. Br, ing, Identit, Design, and Graphic Design project by Montse Cordova - 04.05.2018
    • Governor. Br, ing, Identit, Design, and Graphic Design project by Montse Cordova - 04.04.2018
    • P&R. Br, ing, Identit, Design, and Graphic Design project by Montse Cordova - 04.04.2018
    • Fogacintra. Br, ing, Identit, Design, and Graphic Design project by Montse Cordova - 04.04.2018
  • Erick Vega Erick Vega @vegatorr Cedar Park, United States
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    189
      • Mi proyecto del curso: Creación de marionetas para stop motion. Arts, Crafts, Stop Motion, Art To, and s project by Erick Vega - 01.31.2023
      • Mi proyecto del curso: Iniciación al food styling: potencia visualmente los sabores. Food Photograph, Food St, and ling project by Erick Vega - 11.14.2022
      • Mi proyecto del curso: Técnicas de confección de corbatas para principantes. Fashion Design project by Erick Vega - 10.26.2022
      • Mi proyecto del curso: Fotografía en blanco y negro: revelado y retoque digital. Photograph, Photo Retouching, Digital Photograph, and Film Photograph project by Erick Vega - 09.09.2022
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      Karen Barbé Karen Barbé @karenbarbe Chicago, United States
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      47,210
      • Design
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      • Punto de cruz y cartón. Embroider, and Design project by Karen Barbé - 09.07.2018
      • Tea Party parches bordados. Embroider, and Design project by Karen Barbé - 09.07.2018
      • Bordado en superficies rígidas. Embroider, and Design project by Karen Barbé - 09.07.2018
      • Hoja de canelo. Embroider, and Design project by Karen Barbé - 09.06.2018
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      Atsushi Futatsuya Atsushi Futatsuya @sashikostory Sashiko Artisan Lewisburg, United States
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      45,153
      • Sewing
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      • My project for course: Introduction to Japanese Sashiko Stitching. Embroider, Fiber Arts, DIY, Upc, cling, and Textile Design project by Atsushi Futatsuya - 05.15.2023
      • Boro (To be) Jacket to Pass Down Sashiko.. Arts, and Crafts project by Atsushi Futatsuya - 12.24.2022
      • Shippou Sashiko on Comtemporary Denim. Sewing, and Embroider project by Atsushi Futatsuya - 06.24.2022
      • Indigo Dyed Thread for Sashiko Stitching (Hand-Dye). Arts, and Crafts project by Atsushi Futatsuya - 12.24.2022
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      Cristina Córdova Cristina Córdova @cristinacordovastudio Mitchell County, United States
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      39,386
        • Figurative Ceramic Sculpture By Cristina Córdova. Arts, Crafts, Fine Arts, and Sculpture project by Cristina Córdova - 12.09.2021
        • Cristina Córdova. Arts, and Crafts project by Cristina Córdova - 11.27.2021
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        Sun Yi Sun Yi @sunyi Personal Branding Strategist, Entrepreneur, Storyteller, Mentor, Podcaster, TEDx Speaker, Founder, and Principal of Night Owls and Night Owl Nation, Forbes Agency Council Member New York, United States
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        • Web Design
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        • Dhar Mann. Stor, telling, Cop, writing, Web Design, App Design, App Development, Design, UX / UI, Br, ing, Identit, Web Development, Video, Stop Motion, Social Media, Logo Design, Mobile Design, CSS, HTML, and JavaScript project by Sun Yi - 11.09.2021
        • Mel Robbins. Content Marketing, Digital Marketing, Cop, writing, Interactive Design, Web Design, Web Development, Br, ing, Identit, UX / UI, Stor, telling, Design, Motion Graphics, CSS, HTML, JavaScript, and Logo Design project by Sun Yi - 05.02.2021
        • Jay Shetty. Cop, writing, Content Marketing, Web Design, Web Development, UX / UI, Br, ing, Identit, Stor, telling, Motion Graphics, Design, Information Design, Logo Design, HTML, CSS, and JavaScript project by Sun Yi - 05.02.2021
        • Nicole Lapin. Stor, telling, Cop, writing, Web Design, Video, Photograph, UX / UI, Music, Design, Br, ing, Identit, Marketing, Photograph, Post-production, Web Development, Film, Audiovisual Production, Logo Design, HTML, JavaScript, Writing, Film, Video, TV, Video Editing, Lifest, le Photograph, Motion Graphics, and Digital Marketing project by Sun Yi - 03.03.2021
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        Domestika Domestika @domestika Berkeley, United States
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