Accessibility Statement
×
All courses at $0.99USD each
02hours
•
49mins
•
16secs
02h : 49m : 16s
All courses at $0.99USD each
DOMESTIKA See navigation
  • Courses
    • All courses →
    • Illustration
    • Craft
    • Marketing & Business
    • Photography & Video
    • Design
    • 3D & Animation
    • Architecture & Spaces
    • Writing
    • Fashion
    • Web & App Design
    • Calligraphy & Typography
    • Music & Audio
    • Culinary
    • Artificial Intelligence
    • Wellness
    • How to become
    • Guided courses
    • Deep Dive New
    • Specializations
    • Domestika Basics
    • New courses
    • Top rated
    • Popular courses
    • Courses free with Domestika Plus logo
    • Gift cards
    • Certificates Plus
  • Projects
  • Plus
    • Blog
    • Schools
    • Help
    How to choose a color palette that conveys emotions?
    Latest blog post

    How to choose a color palette that conveys emotions?

    The Emotional Power of Color: How to Choose the Perfect Palette. Color is one of the most powerful languages of visual communication. Before we read a text, understand an image or interpret a shape, color is already at work: it provokes sensations, generates expectations and builds an emotional atmosphere. Choosing a color palette is not just an aesthetic decision. It is a strategic choice that directly influences how a project, a brand, an illustration or a photograph is perceived. Color can convey calm, urgency, closeness, energy or nostalgia without the need for words. In this article we explore how to select a color palette that connects emotionally with the viewer and reinforces the message you want to communicate, combining color psychology, creative intention and practical tools. Color psychology: the basis for emotion. Color psychology studies how colors influence our emotions and behaviors. Although interpretations may vary according to cultural context, there are fairly widespread associations that serve as a creative starting point. For example, blue tones are often linked with calm, confidence and stability, while red evokes energy, passion or urgency. Green is associated with nature, balance and well-being, and yellows with optimism, creativity or alertness. Neutral colors, such as gray, beige or off-white, bring sobriety, elegance or visual silence. It is important to keep in mind that these associations are not fixed rules. The cultural context, the combined use of colors and the saturation or luminosity can completely modify the emotion conveyed. Therefore, rather than memorizing meanings, it is better to understand how colors dialogue with each other.

  • Courses
    • All courses
    • Illustration
    • Craft
    • Marketing & Business
    • Photography & Video
    • Design
    • 3D & Animation
    • Architecture & Spaces
    • Writing
    • Fashion
    • Web & App Design
    • Calligraphy & Typography
    • Music & Audio
    • Culinary
    • Artificial Intelligence
    • Wellness
    • How to become
  • Projects
  • Plus
  • Blog
  • Join for FREE
  • Log in
  • Log in
  • Join for Free
  • Community
  • Contests
  • Projects
  • Creatives
Fernando Morales
Plus

Fernando Morales

@fer_morales

Aguascalientes, Mexico

Follow
Message
  • @fer_morales
  • Activity
  • Courses
  • Portfolio
  • ...
    • Following
    • Followers
    • Favorites
Fernando Morales

Courses

  • Architectural Drawing Specialization: From Sketching to Digital Visualization. Architecture, and Spaces course by Domestika

    Architectural Drawing Specialization: From Sketching to Digital Visualization

    A specialization by multiple teachers

    Architecture, and Spaces

  • Specialization in Graphic Design and Visual Communication. Design course by Domestika

    Specialization in Graphic Design and Visual Communication

    A specialization by multiple teachers

    Design

See all their courses

Projects

  • Mi proyecto del curso: Fotografía para principiantes: Descubre tu Cámara Digital. Photograph, Digital Photograph, and Photographic Composition project by Fernando Morales - 02.02.2024
  • Mi Proyecto del Curso: Fotografía de boda: Sesión de Pareja. Photograph, Portrait Photograph, Documentar, Photograph, and Photographic Composition project by Fernando Morales - 01.01.2024

Professional listing

  • Fernando Morales – @fer_morales
    • Design
    • Branding & Identity
    • Creative Consulting
    • Creativity
    • Art Direction
    • Automotive Design
    • Shoe Design
    • Accessory Design
    • Lighting Design
    • Interior Design
    • Jewelry Design
    • Toy Design
    • Information Design
    • Furniture Design & Making
    • Product Design
    • Editorial Design
    • Graphic Design
    • Industrial Design
    • Interactive Design
    • Web Design
    • Photography
    • Video
    • Film
    • Film, Video & TV
    • Set Design
    • Mobile Photography
    • Fashion Photography
    • Product Photography
    • Portrait Photography
    • Photographic Lighting
    • Multimedia
    • Photography Post-production
    • Photo Retouching
    • Storytelling
    • TV
    • 3D
    • Animation
    • Motion Graphics
    • 2D Animation
    • 3D Animation
    • Character Animation
    • 3D Modeling
    • Rigging
    • VFX
    • Stop Motion
    • Architecture
    • Copywriting
    • Events
    • Design Management
    • Marketing
    • Naming
    • Advertising
    • Social Media
    • Game Design
    See more...

Schools

  • Universidad Autónoma de Aguascalientes

    Universidad Autónoma de Aguascalientes

    Aguascalientes, Mexico

    2010 - 2015


Joined February 2019
80
Courses
2
Projects
31
Comments
Community
Following
77
  • Arq. Sergio Manes
  • Saleh Alenzave
  • Aniko Villalba
  • Eduardo Gómez (Alter Imago)
  • Victor Imre Ebergenyi Kelly
See more →
Followers
1
  • danielas_lva
Recent projects
  • Mi proyecto del curso: Fotografía para principiantes: Descubre tu Cámara Digital. Photograph, Digital Photograph, and Photographic Composition project by Fernando Morales - 02.02.2024

    Mi proyecto del curso: Fotografía para principiantes: Descubre tu Cámara Digital

    fer_morales

    • 114
    • 2
    • 2
  • Mi Proyecto del Curso: Fotografía de boda: Sesión de Pareja. Photograph, Portrait Photograph, Documentar, Photograph, and Photographic Composition project by Fernando Morales - 01.01.2024

    Mi Proyecto del Curso: Fotografía de boda: Sesión de Pareja

    fer_morales

    • 127
    • 1
    • 0

Domestika courses

Categories

  • Illustration courses
  • Craft courses
  • Marketing & Business courses
  • Photography & Video courses
  • Design courses
  • 3D & Animation courses
  • Architecture & Spaces courses
  • Writing courses
  • Fashion courses
  • Web & App Design courses
  • Calligraphy & Typography courses
  • Music & Audio courses
  • Culinary courses
  • Artificial Intelligence courses
  • Wellness courses
  • How to become courses

Areas

  • Traditional illustration courses
  • Digital Illustration courses
  • Drawing courses
  • Arts & Crafts courses
  • Graphic Design courses
  • Fine Arts courses
  • Design courses
  • Artificial Intelligence courses
  • SEO courses
  • Programming courses
  • Digital Marketing courses
  • Crochet courses
  • Amigurumi courses

Software

  • Adobe Photoshop courses
  • Adobe Illustrator courses
  • Procreate courses
  • Cinema 4D courses
  • Adobe Premiere courses
  • Blender courses
  • Figma courses

Lists

  • New courses
  • Top rated
  • Popular courses
  • Courses on sale

Download the Domestika app

  • Apple Store
  • Google Play

Sections

  • Courses
  • Projects
  • Jobs
  • Creatives
  • Schools
  • Domestika Podcasts
  • Domestika Plus

Info

  • Domestika
  • Contact
  • Blog
  • Support
  • Affiliates
  • Businesses
  • Teachers

Language

  • Español
  • English
  • Português
  • Deutsch
  • Français
  • Italiano
  • Polski
  • Nederlands
  • Türkçe
  • Română
  • Bahasa Indonesia

Connect

  • Follow domestika
  • © Domestika 2026
  • Terms of use
  • Privacy policy
  • Cookies policy
  • Accessibility Statement