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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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catarinabruno

catarinabruno

@catarinabruno

Sines, Portugal

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    Leire y Eduardo Leire y Eduardo @leireyeduardo Profesores universitarios de diseño gráfico Erandio, Spain
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    • Desde la trinchera. Un día menos, un diseño más. Design project by Leire y Eduardo - 06.05.2020
    • Illusion and science at the UPV/EHU. Br, ing, Identit, Design, Graphic Design, and Events project by Leire y Eduardo - 11.26.2019
    • Paseo por la ciencia. Graphic Design, T, and pograph project by Leire y Eduardo - 12.17.2018
    • Identidad 2CDG. Br, ing, Identit, Editorial Design, and Graphic Design project by Leire y Eduardo - 11.13.2018
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    Xavier Grau Castelló Xavier Grau Castelló @xgrau Socio - Namer en Nom-Nam Barcelona, Spain
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    • NOM-NAM LANDED. Design project by Xavier Grau Castelló - 03.12.2018
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    Julieta Tello Julieta Tello @julietatello Te ayudo con Marketing digital y Sustentabilidad London, United Kingdom
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      • Coloria ONG - Programa de mentoría de 7hs. Digital Marketing, Instagram, Social Media, Content Marketing, Instagram Marketing, and Marketing project by Julieta Tello - 12.09.2021
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      Mina Barrio Mina Barrio @minabarrio Sevilla, Spain
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      Paul Anglin Paul Anglin @paulanglin Senior Copywriter (Native English) Madrid, Spain
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      • Dunlop Sports: Journey for Perfection. Cop, and writing project by Paul Anglin - 12.03.2020
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      HUMAN HUMAN @human_ Mexico City, Mexico
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      • Door No. 04. Design, Photograph, Art Direction, Br, ing, Identit, Graphic Design, Photograph, Post-production, T, pograph, and Logo Design project by HUMAN - 11.26.2021
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      Alejandro Pascalis Alejandro Pascalis @alejandro_pascalis @redmonkeys_mx Santiago de Querétaro, Mexico
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        • Hyoko. Br, ing & Identit project by Alejandro Pascalis - 01.20.2020
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        Maria José Esteves Maria José Esteves @mariajesteves escritora Almada, Portugal
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        • Memórias da revolução: Uma jornada de transformação. Writing, Stor, telling, Narrative, Non-Fiction Writing, and Creative Writing project by Maria José Esteves - 09.19.2023
        • Meu projeto do curso: Escrita de memórias: conte uma história pessoal para o público em geral. Writing, Narrative, Non-Fiction Writing, and Creative Writing project by Maria José Esteves - 04.07.2022
        • O dia em que acordou sem Voz . Writing, Creativit, and Mobile Photograph project by Maria José Esteves - 12.12.2020
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