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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Fael Mendes

Fael Mendes

@californication_mega

Rio de Janeiro, Brazil

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    Nicholas Stevenson Nicholas Stevenson @nicholasstevenson Richly textured, atmospheric illustrations. Hereford, United Kingdom
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    • Traditional illustration
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    • I Will Always Be Me - First ever Voice Banking Story Book. Traditional illustration, Motion Graphics, and Multimedia project by Nicholas Stevenson - 03.07.2022
    • My project in Texture Creation for Digital Illustration in Photoshop course. 2D Animation, Digital Illustration, Traditional illustration, and Naturalistic Illustration project by Nicholas Stevenson - 04.07.2021
    • Wish I Was There. Traditional illustration project by Nicholas Stevenson - 08.14.2020
    • Runner's World. Traditional illustration project by Nicholas Stevenson - 08.14.2020
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    Sara Tomate Sara Tomate @saratomate Ilustradora Medellín, Colombia
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    • Traditional illustration
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    • Yellow Fellow. Digital Illustration project by Sara Tomate - 05.16.2020
    • Patterns. Pattern Design project by Sara Tomate - 05.16.2020
    • Morning Rituals. Digital Illustration project by Sara Tomate - 05.16.2020
    • Gardening. Digital Illustration project by Sara Tomate - 05.16.2020
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    Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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    • Design
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    • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
    • Papumba app splash screen y making of.. Animation, Traditional illustration, and Motion Graphics project by Carlos "Zenzuke" Albarrán - 12.01.2015
    • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
    • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
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