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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Bryan Fajardo

Bryan Fajardo

@bryan_sfn

Lima, Peru

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    Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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    400,667
    • Design
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    • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
    • Papumba app splash screen y making of.. Animation, Traditional illustration, and Motion Graphics project by Carlos "Zenzuke" Albarrán - 12.01.2015
    • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
    • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
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    Carlos Sifuentes Haro Carlos Sifuentes Haro @c17vfx Digital Artist / CG Generalist Lima, Peru
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    • ZBrush Study. 3D Modeling project by Carlos Sifuentes Haro - 11.20.2016
    • Bears. 3D Character Design project by Carlos Sifuentes Haro - 11.20.2020
    • Clocks. 3D, and 3D Animation project by Carlos Sifuentes Haro - 11.20.2020
    • Raton Perez. 2D Animation, and 3D project by Carlos Sifuentes Haro - 11.20.2020
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    Ignacio Cruz Moreno Ignacio Cruz Moreno @igmoweb Desarrollador web Madrid, Spain
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      • WP Hummingbird. Web Development project by Ignacio Cruz Moreno - 02.14.2016
      • Berlin Startup Jobs. Web Development project by Ignacio Cruz Moreno - 01.27.2016
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      Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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      • Matte Painting
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      • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
      • Bird Riders. Matte Painting, Concept Art, and Photomontage project by Carles Marsal - 07.18.2023
      • White Sand Oasis. Matte Painting, ArchVIZ, and Concept Art project by Carles Marsal - 01.01.2018
      • Icons of Discovery. Photomontage, Photo Retouching, and Character Design project by Carles Marsal - 01.01.2021
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      David Vega Palacios David Vega Palacios @davidvegapalacios Lima, Peru
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      • Art Direction
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      • Peugeot 3008 HYBRID4. Advertising, Traditional illustration, and 3D project by David Vega Palacios - 01.27.2022
      • Matte painting-Toyota Hilux GR-S. Photographic Composition, Design, Traditional illustration, Photograph, Post-production, and Photo Retouching project by David Vega Palacios - 09.02.2020
      • Matte Painting Toyota Agya. Photo Retouching project by David Vega Palacios - 08.11.2020
      • PROYECTOS MATTE PAINTING / VARIOS. 3D, and Photo Retouching project by David Vega Palacios - 12.04.2019
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      Ilustronauta Ilustronauta @ilustronauta Ilustrador, diseñador gráfico y muralista Lima, Peru
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      16,593
      • Digital Illustration
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      • ANIMALS IN DANGER OF EXTINCTION PERU . Character Design, and Digital Illustration project by Ilustronauta - 01.29.2021
      • COLLECTION FANARTS 2021 BY ILUSTRONAUTA. Digital Drawing, and Character Design project by Ilustronauta - 01.21.2021
      • ANIMAL ILLUSTRATION COLLECTION 2020. Character Design project by Ilustronauta - 11.24.2020
      • COLLECTION FANARTS II. Character Design project by Ilustronauta - 06.24.2020
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      Felixantos Felixantos @felixantos Ilustrador - Concept Artist Lima District, Peru
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      18,712
      • Digital Illustration
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      • Retratos en grisalla 2. Concept Art, Digital Drawing, Character Design, and Traditional illustration project by Felixantos - 11.22.2020
      • Retrato Morena. Concept Art, Portrait Drawing, Digital Drawing, Character Design, and Traditional illustration project by Felixantos - 11.22.2020
      • Kaneda / Fan art. Concept Art, Character Design, Traditional illustration, and Digital Illustration project by Felixantos - 11.22.2020
      • Steampunk Characters. Concept Art, Digital Drawing, Character Design, Traditional illustration, and Digital Illustration project by Felixantos - 11.22.2020
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      Domestika Domestika @domestika Berkeley, United States
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      • Sharon Romero Sharon Romero @sharon_romero_munoz Lima District, Peru
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          Jesús Félix-Díaz Jesús Félix-Díaz @poloverde Ilustrador y animador Lima District, Peru
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          7,606
            • SUPAY UKUKU. Design, Traditional illustration, Digital Illustration, and Screen Printing project by Jesús Félix-Díaz - 06.23.2020
            • NACIDOS PARA ILUSTRAR. Traditional illustration, and Digital Illustration project by Jesús Félix-Díaz - 06.23.2020
            • PIG FIGHTER. Digital Illustration project by Jesús Félix-Díaz - 06.23.2020
            • Samurai Pizza Cats / Tatsunoko 50th anniversary. Traditional illustration, and Digital Illustration project by Jesús Félix-Díaz - 06.23.2020
          • Jhonatan Sánchez Jhonatan Sánchez @jhonatan_03_11 Lima, Peru
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            Jonathan Chafloque Jonathan Chafloque @jonathanchafloque Freelance Retoucher Lima District, Peru
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              • Mi Proyecto del curso: Retoque fotográfico para publicidad. Photographic Composition, Art Direction, Graphic Design, Advertising, and Photo Retouching project by Jonathan Chafloque - 12.07.2019
              • Yura. 3D, Digital Illustration, and Photo Retouching project by Jonathan Chafloque - 07.23.2019
              • Cantol. 3D, Interior Architecture, Digital Illustration, and Photo Retouching project by Jonathan Chafloque - 09.01.2019
              • Dakar series 2018. 3D, 3D Animation, Digital Illustration, and Photo Retouching project by Jonathan Chafloque - 09.11.2018
            • Ivano Leon Avendaño Ivano Leon Avendaño @ivanolenfh Lima District, Peru
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