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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Aitor Quijada

Aitor Quijada

@aquijada

Diseñador Gráfico

Barcelona, Spain

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  • Jorge Gago López Jorge Gago López @jorge_gago Art Director Madrid, Spain
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    597
    • Animation
    • Branding & Identity
    • The Lottery. 3D, Art Direction, 3D Design, and Advertising project by Jorge Gago López - 11.28.2019
    • Connected. 3D, Design, and Traditional illustration project by Jorge Gago López - 05.20.2018
    • My Course Project: Creating Photorealistic 3D Images. 3D, and Design project by Jorge Gago López - 05.03.2018
    • Outdoor Sets. 3D, Art Direction, Design, and Sculpture project by Jorge Gago López - 02.18.2018
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    TRIMONO TRIMONO @trimono Animación Madrid, Spain
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    • Animation
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    • Monkey Love. Animation project by TRIMONO - 12.16.2015
    • Monkey Love. Animation, Art Direction, and Character Design project by TRIMONO - 02.09.2015
    • VH1. Animation, Art Direction, and TV project by TRIMONO - 05.14.2011
    • Paramount Comedy. Animation, Character Design, and TV project by TRIMONO - 09.09.2010
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    Carlos Arrojo Carlos Arrojo @carlosarrojo Ilustrador freelance A Coruña, Spain
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    • Traditional illustration
    • Moods - Ilustración de packaging. Traditional illustration, Packaging, Vector Illustration, Pencil Drawing, Drawing, Digital Illustration, Digital Design, and Advertising project by Carlos Arrojo - 09.04.2022
    • Cover Illustration - Books by Roger Lancelyn Green. Traditional illustration, Vector Illustration, Drawing, Sketching, Digital Illustration, Children's Illustration, Digital Drawing, Editorial Illustration, and Editorial Design project by Carlos Arrojo - 04.11.2022
    • Aldi - Opening in Galicia. Design, Traditional illustration, Advertising, Vector Illustration, Graphic Design, Creativit, Pencil Drawing, Drawing, and Digital Illustration project by Carlos Arrojo - 02.21.2022
    • Unicef - Blue Gift Cards. Traditional illustration, Graphic Design, Vector Illustration, Sketching, Pencil Drawing, Creativit, Drawing, Digital Illustration, Digital Design, and Communication project by Carlos Arrojo - 05.31.2021
  • Javi Murillo Javi Murillo @javimurillo Diseño gráfico, web, ilustración y muralismo. Barcelona, Spain
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    • El Jardín de Mendel. Br, ing, Identit, Graphic Design, and Traditional illustration project by Javi Murillo - 06.28.2015
    • El Mono. Design, and Traditional illustration project by Javi Murillo - 06.28.2015
    • Xarma Yoga. Graphic Design project by Javi Murillo - 06.28.2015
    • Vostok Gallery. Art Direction, and Design project by Javi Murillo - 06.28.2015
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    Domestika Domestika @domestika Berkeley, United States
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