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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Andrea Virginia Hidalgo Muñoz

Andrea Virginia Hidalgo Muñoz

@andreavhm2018

Chiclayo, Peru

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    Linus Lohoff Linus Lohoff @linus_lohoff Barcelona, Spain
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      • Adobe Creative Cloud Express Teaser. Graphic Design, and Motion Graphics project by Linus Lohoff - 10.20.2025
      • UHN Toronto Hospital Tunnels Beautification. Interior Architecture, Design, Traditional illustration, and Architectural Illustration project by Linus Lohoff - 01.18.2023
      • Chega de Saudade "No more blues". Traditional illustration, T, and pograph project by Linus Lohoff - 03.25.2021
      • Business cards for Art Director & Set Designer Gina Mills Tossas. Art Direction, Graphic Design, and Traditional illustration project by Linus Lohoff - 11.10.2018
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      HUMAN HUMAN @human_ Mexico City, Mexico
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      • Door No. 04. Design, Photograph, Art Direction, Br, ing, Identit, Graphic Design, Photograph, Post-production, T, pograph, and Logo Design project by HUMAN - 11.26.2021
      • D&N. Design, Photograph, Art Direction, Br, ing, Identit, Editorial Design, Graphic Design, Packaging, Product Design, Set Design, Audiovisual Production, Logo Design, Product Photograph, and Photographic Lighting project by HUMAN - 11.25.2021
      • Centinela Cocktails. Design, 3D, Br, ing, Identit, Art Direction, Graphic Design, Packaging, Product Design, Creativit, 3D Modeling, T, and pograph project by HUMAN - 11.25.2021
      • Chateau Yaldara. Br, ing, Identit, Photograph, Art Direction, Graphic Design, Packaging, T, pograph, Editorial Design, Product Photograph, Photo Retouching, and Screen Printing project by HUMAN - 11.25.2021
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      Rubén Ferlo Rubén Ferlo @rubenferlo Diseñador gráfico y Director de arte Madrid, Spain
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      • My Course Project: Logo Design: Master Graphic Synthesis. Br, ing, Identit, and Graphic Design project by Rubén Ferlo - 11.11.2020
      • Doco. Art Direction, Logo Design, and Graphic Design project by Rubén Ferlo - 10.05.2020
      • Eclectic Workspace. Br, ing, Identit, Art Direction, Logo Design, Editorial Design, and Graphic Design project by Rubén Ferlo - 05.28.2020
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      Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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      • Matte Painting
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      • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
      • Bird Riders. Matte Painting, Concept Art, and Photomontage project by Carles Marsal - 07.18.2023
      • White Sand Oasis. Matte Painting, ArchVIZ, and Concept Art project by Carles Marsal - 01.01.2018
      • Icons of Discovery. Photomontage, Photo Retouching, and Character Design project by Carles Marsal - 01.01.2021
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      Vix Meldrew Vix Meldrew @vixmeldrew London, United Kingdom
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        Julieta Tello Julieta Tello @julietatello Te ayudo con Marketing digital y Sustentabilidad London, United Kingdom
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          • Coloria ONG - Programa de mentoría de 7hs. Digital Marketing, Instagram, Social Media, Content Marketing, Instagram Marketing, and Marketing project by Julieta Tello - 12.09.2021
          • MinaRoMina- Programa de Mentoría de 7 horas realizado por The Curious Beetle. Marketing, Digital Marketing, Content Marketing & Instagram Marketing project by Julieta Tello - 11.08.2021
          • Mi Proyecto del curso: caso The Curious Beetle. Marketing, Social Media, Digital Marketing, Mobile Marketing, Instagram, Communication & Instagram Marketing project by Julieta Tello - 01.04.2022
          • Ranayu Ayurveda & Yoga - Programa de mentoría realizado por The Curious Beetle. Marketing, Social Media, Portfolio Development, and Digital Marketing project by Julieta Tello - 11.08.2021
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          Paul Anglin Paul Anglin @paulanglin Senior Copywriter (Native English) Madrid, Spain
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          • Dunlop Sports: Journey for Perfection. Cop, and writing project by Paul Anglin - 12.03.2020
          • Pycom: Go Invent. Cop, and writing project by Paul Anglin - 12.03.2020
          • Dunlop Sports: Love the Game. Cop, and writing project by Paul Anglin - 12.03.2020
          • Nike Football: Atlético de Madrid Shirt Launch . Cop, and writing project by Paul Anglin - 07.27.2017
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          David Espinosa David Espinosa @david_espinosa Diseñador Gráfico Bucaramanga, Colombia
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          50,118
          • Branding & Identity
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          • Face Logos. Traditional illustration, Br, ing, Identit, and Graphic Design project by David Espinosa - 08.09.2021
          • Vioty Ice Cream . Br, ing, Identit, Packaging, 3D Design, and Graphic Design project by David Espinosa - 06.28.2021
          • HÉBANO - BUSINESS CARD  . 3D, Br, ing, Identit, and Design project by David Espinosa - 04.23.2021
          • VIKOBA - BUSINESS CARD. Br, ing & Identit project by David Espinosa - 12.01.2020
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          Tatabi Studio Tatabi Studio @tatabi We create brands and packaging with soul ~ Based in Spain, thinking ECO, working worldwide Valencia, Spain
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          230,121
          • Design
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          • TANSET Cosmetics. Art Direction, Design, and Packaging project by Tatabi Studio - 03.30.2021
          • Cokowo, traditional and funny coco food. Br, ing, Identit, and Packaging project by Tatabi Studio - 03.04.2021
          • Mimi & Boo. Design, Logo Design, and Packaging project by Tatabi Studio - 11.08.2020
          • IKI · Natural toothpaste. Br, ing, Identit, and Product Design project by Tatabi Studio - 04.29.2020
        1. Creatives
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        3. Design in Chiclayo, Peru
        4. Andrea Virginia Hidalgo Muñoz

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