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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Ana Niza

Ana Niza

@ananiza

Barreiro, Portugal

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  • Oriol Segon Oriol Segon @oriolsegontorra Manresa, Spain
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    • Seat Wtcc. Photograph project by Oriol Segon - 08.08.2019
    • Kids and us. Photograph project by Oriol Segon - 08.08.2019
    • NIKE PRO COMBAT. Photograph, Photograph, Post-production, Advertising, and Photo Retouching project by Oriol Segon - 11.30.2009
    • LA SEU. Architecture, and Photograph project by Oriol Segon - 05.30.2019
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    AMO 3D Visual AMO 3D Visual @amo3dvisual Zaragoza, Spain
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    • Catálogo GRB Mixers Colección Incool. 3D, Architecture, and Decoration project by AMO 3D Visual - 05.16.2019
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    Phrame Phrame @phrame Creamos imágenes de espacios no construídos Barcelona, Spain
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    • Nou Camp Nou - Estadio del F.C. Barcelona. 3D, Architecture, Interior Architecture, Photograph, Infographics, Photograph, and Post-production project by Phrame - 08.31.2015
    • Bloque Residencial en Manhattan, New York. 3D, Architecture, Design, Photograph, Infographics, Photograph, and Post-production project by Phrame - 03.09.2015
    • Piscinas Publicas Roca Gallery en Barcelona. 3D, Architecture, Interior Architecture, Design, Photograph, Infographics, Photograph, and Post-production project by Phrame - 10.06.2016
    • Residencia de estudiantes en Tarragona. 3D, Architecture, Interior Architecture, Photograph, Photograph, and Post-production project by Phrame - 10.31.2015
  • Rebeca White Rebeca White @rebecawhite Diseñadora gráfica freelance Santa Cruz de Tenerife, Spain
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    • Mi Proyecto del curso: Cestería artesanal contemporánea. Arts, and Crafts project by Rebeca White - 11.07.2020
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    • Drago Studio. Br, ing & Identit project by Rebeca White - 05.01.2020
    • Training / Creativity behind bars. Br, ing, Identit, Logo Design, and Graphic Design project by Rebeca White - 09.16.2019
  • ToTheMoon ToTheMoon @tothemoonuy Estudio creativo enfocado en storytelling Montevideo, Uruguay
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    • 16 Días de activismo contra la violencia de género. Traditional illustration project by ToTheMoon - 11.25.2019
    • Reel 2019. Animation, 2D Animation, Character Design, Traditional illustration, and Sound Design project by ToTheMoon - 10.18.2019
    • Ama Sin Miedo. Animation, Character Design, Traditional illustration, Sound Design, and Video Games project by ToTheMoon - 10.18.2019
    • Documentary house. Animation, 2D Animation, Web Development, Traditional illustration, Music, and Sound Design project by ToTheMoon - 10.18.2019
  • Albert Badia Albert Badia @abbaddia Independent Graphic Designer and Art Director based in Barcelona. Barcelona, Spain
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    • Why Tenerife. Br, ing, Identit, Graphic Design, Advertising, Creative Consulting, Cop, writing, Editorial Design, and Art Direction project by Albert Badia - 07.15.2021
    • Elfer. Br, ing, Identit, Packaging, and Graphic Design project by Albert Badia - 06.01.2022
    • Digital Competencies. Br, ing, Identit, Creative Consulting, Cop, writing, Logo Design, and Graphic Design project by Albert Badia - 01.23.2020
    • Logos. Br, ing, Identit, Art Direction, Design, Logo Design, Graphic Design, Digital Lettering, T, and pograph project by Albert Badia - 12.10.2019
  • Bel Llull Bel Llull @belllull Diseñadora gráfica Palma, Spain
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    • Sociedad Balear de Cirugía Plástica Reparadora y Estética (SBCPRE). Cop, writing, Poster Design, Graphic Design, Commercial Photograph, and Advertising project by Bel Llull - 12.27.2019
    • Birralala: Publicidad. Br, ing, Identit, Cop, writing, Poster Design, Graphic Design, Naming, Advertising, and Packaging project by Bel Llull - 01.24.2020
    • Fira del Paper: Diseño de cartel. Fine Arts, Poster Design, Graphic Design, and Photograph project by Bel Llull - 03.03.2020
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  • barbosa barbosa @barbosa Porto, Portugal
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    • Mercados Municipais de Matosinhos. Design, Graphic Design, and Web Design project by barbosa - 03.26.2016
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  • Djamila Violeta Djamila Violeta @djamilavioleta Luanda, Angola
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