Pantone guide revolutionized color communication across variety of industries. Discover its origins and lasting impact. The Pantone Color Chart revolutionized the color industry by standardizing colors globally. This article explores its invention and its impact on creative professionals. Who invented the Color Chart? Lawrence Herbert , chemist and owner of Pantone since 1963, created the Pantone guide to solve the problem of color inconsistency between designers and printers. To solve this, he devised a standardized color identification system. This is how the Pantone Matching System (PMS ) was born, a guide with unique codes for each color, which allowed designers, printers and manufacturers to speak the same color language.
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Audiovisual & Comunicación
Madrid, Spain
2012 - 2014
2015 - 2017
