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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Sarang Sheth

Sarang Sheth

@agentsarang_ew

Bengaluru, India

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    Silvia Hijano Coullaut (Libracos) Silvia Hijano Coullaut (Libracos) @silvia_libracos Madrid, Spain
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      • MADRID OF BOOKS - Pop-up book-game. Traditional illustration, Arts, Crafts, Drawing, Graphic Design, Fine Arts, DIY, Design, Character Design, Marketing, Narrative, Stor, telling, Creativit, Writing, Editorial Design, and Creative Writing project by Silvia Hijano Coullaut (Libracos) - 05.24.2025
      • Creating children's pop-up books / THE FISH THAT WANTED TO BE A SINGER. Arts, Crafts, Editorial Design, Paper Craft, Bookbinding, Creating with Kids, and Children's Literature project by Silvia Hijano Coullaut (Libracos) - 04.15.2023
      • OPEN ME! - Book house / pop up. Advertising, Photograph, Design, Traditional illustration, 3D, Architecture, Editorial Design, Graphic Design, Marketing, Product Design, and Bookbinding project by Silvia Hijano Coullaut (Libracos) - 12.07.2022
      • Secretos que guardan secretos- Libro en dimensión historia del pop up. Arts, Crafts, Design, Traditional illustration, Graphic Design, Interactive Design, and Bookbinding project by Silvia Hijano Coullaut (Libracos) - 03.14.2022
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      Eveling Salazar Eveling Salazar @eve__3d Diseñadora Gráfica - Diseñadora 3D Lima, Peru
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      Brellias Brellias @brellias Artista Digital y 3D Tulsa, Chile
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      Farid Ghanbari (RenderBurger) Farid Ghanbari (RenderBurger) @renderburger Art Director Philadelphia, United States
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      Klarens Malluta Klarens Malluta @klarens_malluta Durrës, Albania
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      • RAVERDOME - Ultra Music Visualizer. 3D, 2D Animation, 3D Animation, and Motion Graphics project by Klarens Malluta - 08.26.2020
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      Dot Lung Dot Lung @dotlung Mother of Social Media Dragons Los Angeles, United States
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      Sebastian Baptista Sebastian Baptista @sebastianbap Motion graphics Barcelona, Spain
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      • Rum Drunk Drum (Final Project). Animation, Motion Graphics, and Video project by Sebastian Baptista - 11.22.2015
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      Beatriz Ramo (Naranjalidad) Beatriz Ramo (Naranjalidad) @naranjalidad Ilustradora freelance Madrid, Spain
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      • My Course Project: Illustrated Filters for Facebook and Instagram Stories. Facebook Marketing, Traditional illustration, Digital Illustration & Instagram project by Beatriz Ramo (Naranjalidad) - 03.12.2020
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      • Welcome, spring.. Drawing, Pencil Drawing, Portrait Drawing, Traditional illustration, and Digital Illustration project by Beatriz Ramo (Naranjalidad) - 03.28.2019
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      Ji Lee Ji Lee @jilee Creative Director, Facebook and Instagram New York, United States
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      • Top 10 Marketing Ideas of All Times. Creativit project by Ji Lee - 10.23.2019
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      Francisco Cabezas Francisco Cabezas @francisco_cabezas Diseñador 3D generalista & Diseñador gráfico Granada, Spain
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      • BOSE // SoundLink II. 3D, Br, ing, Identit, Concept Art, Art Direction, Product Design, Product Photograph, 3D Modeling, Packaging, and Advertising project by Francisco Cabezas - 03.21.2019
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      Román García Mora Román García Mora @romangm Ilustración digital e infografía Madrid, Spain
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      Martí Sans Martí Sans @marti_sans Fotógrafo Barcelona, Spain
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