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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Mario Castro

Mario Castro

@acrommovement

Bogota, Colombia

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    Jennifer Berg Jennifer Berg @nativeknitsshop Native Knitwear Designer Albuquerque, United States
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    • Seek & Swoon Collaboration. Fiber Arts, Accessor, and Design project by Jennifer Berg - 03.14.2024
    • My Grandmother was my first model. Accessor, Design, and Fiber Arts project by Jennifer Berg - 03.15.2024
    • Colorwork is my life!. Arts, Crafts, Fiber Arts, Textile Design, and Knitting project by Jennifer Berg - 01.16.2023
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    Micah Clasper-Torch Micah Clasper-Torch @micahclaspertorch Los Angeles, United States
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    • Rug Wool Punch Needle Crossbody. Accessor, Design, Embroider, and Fiber Arts project by Micah Clasper-Torch - 04.27.2021
    • Embellished Punch Needle Clutch Purse. Accessor, Design, Embroider, and Fiber Arts project by Micah Clasper-Torch - 04.27.2021
    • Punch Needle Belt . Accessor, Design, Embroider, and Fiber Arts project by Micah Clasper-Torch - 04.27.2021
    • Muted Tones Punch Needle Clutch. Accessor, Design, Embroider, and Fiber Arts project by Micah Clasper-Torch - 04.27.2021
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    Belen Senra Belen Senra @belensenra Diseño textil con técnicas tradicionales Jakarta, Indonesia
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    • Doble Rainbow. Decoration project by Belen Senra - 08.10.2019
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    • Private residence in Miami, USA. Decoration project by Belen Senra - 08.10.2019
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    Ancestral Ancestral @ancestral_co Medellín, Colombia
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    • Bastones SIKUANI. Arts, Crafts, Interior Design, Embroider, Sewing, Interior Decoration, Fiber Arts, DIY, Macramé, and Weaving project by Ancestral - 03.31.2020
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    • Azul Selva. Arts, and Crafts project by Ancestral - 10.17.2019
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    Alicia Recio Rodríguez Alicia Recio Rodríguez @alimaravillas Sevilla, Spain
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      • A TOPE DE CALCETINES. Fashion Design, Fiber Arts, DIY, and Crochet project by Alicia Recio Rodríguez - 09.28.2021
      • My Course Project: Crochet: Create garments with a single needle. Arts, Crafts, Sewing, Creativit, Textile D, and eing project by Alicia Recio Rodríguez - 10.20.2020
      • ROCK AND DRESS. Fashion Design project by Alicia Recio Rodríguez - 04.18.2020
      • CACTUS BAG. Sewing project by Alicia Recio Rodríguez - 03.11.2020
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      Mila Moura Mila Moura @_milamoura Diseñadora de Indumentaria y Textil Buenos Aires, Argentina
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        • COLLAGEs | Marie Claire. Design, Collage, Editorial Design, and Fashion Design project by Mila Moura - 06.29.2023
        • diseño de estampa | Nike. Design, and Vector Illustration project by Mila Moura - 01.15.2023
        • inspo: VERSACE. Collage, Fashion Design, and Graphic Design project by Mila Moura - 11.22.2022
        • diseño web | Estudio MG. Web Design, Design, Fashion Design, and Graphic Design project by Mila Moura - 01.19.2023
      • MARIO CASTRO MARIO CASTRO @mariodavidcastro Bogota, Colombia
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