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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Augusto Magno Lopes

Augusto Magno Lopes

@_augustomagno2

AR Creator | Spark AR

Tobias Barreto, Brazil

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    David Garrido David Garrido @wadaka Madrid, Spain
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      Segun Samson Segun Samson @segun_samson22 Character Designer / Look Dev Artist Lagos, Nigeria
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      3,213
      • Animation
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      • Over this holiday break, I bought Makar Malicki Frankenstein dude to create a look dev pass on it. Learned so much working on this.. 3D, Traditional illustration, Character Design, Digital Illustration, and 3D Modeling project by Segun Samson - 12.30.2021
      • Spray Girl. Traditional illustration, Character Design, Concept Art, and 3D Modeling project by Segun Samson - 05.18.2021
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      Juan Paulo Mardónez Juan Paulo Mardónez @jpmardonez Tulsa, Chile
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      • Champion Dog Razas Pequeñas. 3D, 3D Animation, Character Animation, 3D Character Design, and Advertising project by Juan Paulo Mardónez - 08.19.2019
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      Jose Antonio Martin Martin Jose Antonio Martin Martin @joseantoniomartinmartin London, United Kingdom
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      • Small Fisherman Rig. 3D, and 3D Animation project by Jose Antonio Martin Martin - 10.10.2018
      • Venom (2018). 3D project by Jose Antonio Martin Martin - 06.23.2018
      • Paddington. 3D project by Jose Antonio Martin Martin - 11.23.2014
      • Ghost in the Shell. 3D project by Jose Antonio Martin Martin - 03.30.2017
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      Albert Valls Punsich Albert Valls Punsich @albert_valls_punsich artista 3D especializado en modelado y creación de escenarios. Barcelona, Spain
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      • Mi Proyecto del curso: Modelado cartoon de bodegones con Maya. 3D Animation project by Albert Valls Punsich - 09.02.2020
      • Mi Proyecto del curso: Creación de escenarios 3D desde cero en Maya. 3D Animation project by Albert Valls Punsich - 07.24.2020
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      Amin Farah Amin Farah @amin_farah 3d artist Ancona, Italy
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      • Kim State. 3D, 3D Modeling, Traditional illustration, and Fashion Design project by Amin Farah - 10.29.2021
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      Timo Noack Timo Noack @timonoack Art Director Frankfurt, Germany
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      • Latest Work. 3D, Concept Art, Stor, telling, and VFX project by Timo Noack - 01.21.2021
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      Yasmin Islas Domínguez Yasmin Islas Domínguez @yasmini Mexico City, Mexico
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      30,225
      • Traditional illustration
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      • Portraits. Traditional illustration, 3D Modeling, and Character Design project by Yasmin Islas Domínguez - 06.29.2020
      • Mini. 3D Modeling, and Traditional illustration project by Yasmin Islas Domínguez - 04.12.2021
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      Jean Fraisse Jean Fraisse @jbfraisse Director de Arte para películas de animación Santiago de Querétaro, Mexico
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      • My project in Drawing 101: Introduction to Digital Illustration course. Traditional illustration, Drawing, Digital Illustration, and Digital Drawing project by Jean Fraisse - 06.22.2021
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      • Final Project - Character Design for Video Games and Animation Course. Character Design project by Jean Fraisse - 02.21.2019
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      Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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      702,524
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      • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
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      Paulo Filipe Souza Paulo Filipe Souza @pfsouza São João Del Rei, Brazil
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      • ScentyMenthy. 3D, Animation, Character Design, and Advertising project by Paulo Filipe Souza - 05.21.2021
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      Samuel Smith Samuel Smith @samuelsmith Visual Development/Color Artist for Animation Lila, France
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      Angel Fernandes Angel Fernandes @fernandesangelj Environment Artist Buenos Aires, Argentina
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      • Drone Strike Force. 3D project by Angel Fernandes - 02.01.2020
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      Brellias Brellias @brellias Artista Digital y 3D Tulsa, Chile
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      • Mi Proyecto del curso: Ilustración fantástica 3D con Blender. 3D, and Concept Art project by Brellias - 02.03.2021
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      Daniel Gutiérrez Daniel Gutiérrez @danielgutierrez Chihuahua, Mexico
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      • Mi Proyecto del curso: Modelado de personajes low poly para videojuegos . 3D project by Daniel Gutiérrez - 05.13.2019
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      Carlos Sifuentes Haro Carlos Sifuentes Haro @c17vfx Digital Artist / CG Generalist Lima, Peru
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      Felixantos Felixantos @felixantos Ilustrador - Concept Artist Lima District, Peru
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      • Retratos en grisalla 2. Concept Art, Digital Drawing, Character Design, and Traditional illustration project by Felixantos - 11.22.2020
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      Caio Martins Caio Martins @caiorfmartins Designer de personagens, artista de storyboard e ilustrador São Paulo, Brazil
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      • Hora do Rock - Character Design. Animation, and Character Design project by Caio Martins - 03.15.2020
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    • MR FACTORY MR FACTORY @mrfactory Madrid, Spain
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