Discover how Barbara Kruger transformed contemporary art with typography, social criticism and feminism into powerful visual messages.. The Visual Voice of Barbara Kruger Barbara Kruger is a key figure in contemporary art. With an unmistakable style, she combines black and white images with red and white typography to deliver direct and provocative messages. Her work questions consumerism, politics and power structures, becoming a benchmark of feminist and conceptual art. Her visual language, inherited from graphic design and advertising, is still valid today in a world saturated with images, demonstrating the power of the word in visual culture.
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General Roca, Argentina
