Anna Cervera

Currently working a Diari ARA's Team to transform the digital product, by focusing on the value proposition improvement. We gather and give answers to our main user's needs: the readers and the journalists.

With a background in Industrial Design, by then, Product Design was somehow referred to physical products. I gently discovered what it was a new world for me, digital and user-centered. The ability to put myself in someone else's place had always been innate, so I decided to focus on the digital side.
I then took the Masters in Design and Digital Projects Management at Elisava and jumped to UX.

Those who know me define me as a very empathetic person, a good listener, and with a strong focus on details.