Specialization in Illustrated Brand Creation

Overview

“In this lesson we will work on integrating our sketches into the style guide that we have made for our final project.”

In this video lesson Domestika addresses the topic: Integration of a style guide, which is part of the Domestika online course: Specialization in Illustrated Brand Creation. Transform your illustrations into a profitable brand using design, merchandising, and licensing strategies for sustainable growth.

Partial transcription of the video

“After establishing our characters and the accompanying secondary elements. we'll focus on creating our style guide in this lesson. I'll guide you through each step to organize these elements effectively. Let's dive into the process and see how it's done. As you can observe. my file is partially started. and I didn't want to delay you too much with that. The initial step is to open the path file where our characters are stored. This will allow us to proceed We transferred the elements from Procreate to Illustrator. Now. we have them ready. Next. we'll file matching the previous path file's s...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Specialization in Illustrated Brand Creation

• Level: Beginner
• 142 students
• 6 units
• 66 lessons (11h 15m)
• 24 downloads

• Category

  Marketing & Business

• Areas

  Botanical Illustration, Brand Strategy, Branding & Identity, Business, Character Design, Design Management, Digital Drawing, Digital Illustration, Fashion Design, Graphic Design, Logo Design, Marketing, Pattern Design, Portfolio Development, Storytelling, Traditional illustration