Digital Art and Design: Explore the Colorful Side of Chaos

Color: Theory and Palette Design 1

A course by Adhemas Batista , Designer and Digital Artist

Explore new design techniques, learn how to effectively use color, and discover how to turn your cultural influences into artwork full of happiness and chaos

100% positive reviews (10)
539 students
Audio: English
French, Italian, Polish, Dutch, English, Portuguese, German

About the video: Color: Theory and Palette Design 1

Overview

“Colors will be a crucial element in your designs. I'd like to share with you the basics of color theory and color psychology, and I will explain how I use this to build color palettes.”

In this video lesson Adhemas Batista addresses the topic: Color: Theory and Palette Design 1, which is part of the Domestika online course: Digital Art and Design: Explore the Colorful Side of Chaos. Explore new design techniques, learn how to effectively use color, and discover how to turn your cultural influences into artwork full of happiness and chaos.

Partial transcription of the video

“Color: Theory and Palette Design In the previous lesson, I showed you how to create a library of shapes and a system to follow. In this lesson, I'll show you the basics of colors and how I use them. Let's play with colors. The importance of colors. First, I'll talk about color psychology and its importance. The first thing to know about colors is colors trigger emotions. They can trigger different actions and reactions. They could have a lot of different interpretations. No one is an expert on colors. There is no way of anyone knowing everything about colors. The thing that we know and you ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Digital Art and Design: Explore the Colorful Side of Chaos

Level: Beginner
100% positive reviews (10)
539 students
4 units
20 lessons (3h 51m)
10 downloads

Category
Design, Illustration
Areas
Advertising, Art Direction, Creativity, Design, Digital Illustration, Graphic Design

Adhemas Batista

A course by Adhemas Batista

Teacher Plus

Designer and Digital Artist

Adhemas Batista is a self-taught designer and digital artist. His creative journey began at 15 years old when his brother gave him a computer with the intention of helping him to learn graphics. From there, he began teaching himself to use different software and understand HTML code before moving on to work in design studios and advertising agencies. Adhemas found his identity while working on the Havaianas website, which received international exposure in blogs and magazines, attracting freelance opportunities and kickstarting his career.

Since then, Adhemas has worked with clients including 7-Eleven, Absolut Vodka, Adidas, Adobe, Asics, Beats by Dre, Coca-Cola, Doritos, Dr. Pepper, Gatorade, Google, Microsoft, Nike, Stadia, Taco Bell, Volkswagen, Unicef, and Walmart. He’s also received numerous accolades from the LIAA, the D&AD, and the Cannes Lions Festival.