Corporate Illustration: Vectorial Style Guide
A course by Mᴧuco SosᴧIllustrator, infographist, visual poet
A course by Mᴧuco Sosᴧ, Illustrator, infographist, visual poet
Learn to develop a new style as an illustrator and become a more versatile professional
In this course, illustrator Mauco Sosa, specialized in Art Direction and Infographics, teaches you how to create a step-by-step Vector Style Manual designed to simplify and make accessible the range of possibilities that exist when developing an illustration project for a client.
This is a visual journey through different vector aesthetics to help you analyze the keys to a style and adapt to it. Mauco explains how to create illustrations with a graphic style, which you can combine and with which you can create infinite worlds.
What will you learn in this online course?
12 lessons & 9 downloads
Basic notions
5 minutes, 36 seconds
Introduction to the Style Guide
3 minutes, 52 seconds
Your illustrated micro-world
4 minutes, 1 second
Color and Treatment
7 minutes, 24 seconds
Form I: structure and degrees of abstraction
7 minutes, 34 seconds
Form II: Point of view
10 minutes, 14 seconds
What's included in this course?
Begin by learning about Mauco's work, his creative concerns, and his perception of the industry.
Next, Mauco explains his particular perception of corporate illustration step by step, carrying out a style autopsy. Then you work on developing a new style through a simple path but full of possibilities.
Learn to make important decisions in terms of treatment and color and then delve into the structure of the form, the points of view and the degrees of abstraction of an illustration.
Finally gives you some useful tips to solve three fundamental aspects: light, characters, and composition.
This course helps you, through practical exercises, to develop a cool-style test in the first instance, to finally apply it to the construction of a personal micro-world where you can develop your creativity.
Recommended software & tools for this course
What is this course's project?
Work on the development of a new style by creating an illustrated and personal micro-world where you can develop your creativity.
Projects by course students
Who is this online course for?
Illustrators, designers, and creatives in general with basic knowledge of Illustration or anyone who wants to try new paths to develop their own creativity.
Requirements and materials
Basic notions of drawing and previous knowledge on how to handle vector programs are required.
Regarding the materials, it is highly recommended to have a graphics tablet, although it is not essential.
Reviews
- 6 months ago
¡Excelente curso!!
- 10 months ago
Super buen curso para adentrarse en la ilustracion para empresas, lo recomiendo
- 10 months ago
¡Excelente!
- mario_roalPLUS1 year ago
Esse curso especificamente para mim, serviu para eu identificar como um profissional, o trabalho separado da arte. Foi o encontro do designer com o desenhista, formando o ilustrador.
- 2 years ago
interessante
He has training in Visual Arts but in his professional career he has touched different ports working as a designer, cartoonist, publishing poetry books, editing cultural magazines, holding contemporary art exhibitions, and filming short films.
However, the professional facet that he has been developing consistently throughout all this time is illustration. Mauco specialized in art direction, infographics, and corporate illustration for clients around the world such as: CBRE, BBVA, and Telefónica, among others.
Content
- U1
Presentation
- Mini biography
- References
- U2
Style
- Basic notions
- Introduction to the Style Guide
- Your illustrated micro-world
- U3
Creating the style
- Color and Treatment
- Form I: structure and degrees of abstraction
- Form II: Point of view
- Finishing: Level of detail / Graphic resources
- U4
Tricks
- Light / Shadow
- Characters
- Composition
- FP
Final project
- Corporate Illustration: Vector Style Guide
What to expect from a Domestika course
Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
Certificates
PLUSIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
In this course, you'll learn to analyze styles, experiment with digital illustration techniques, develop personal projects, create illustrated microuniverses, and build an online portfolio, applying chromatic composition, abstraction, and techniques involving light, shadow, and texture.
This course is designed for people with intermediate illustration skills, preferably with some basic experience in digital tools like Illustrator.
You'll need access to a computer with vector illustration software such as Adobe Illustrator, and optionally a graphics tablet. Having internet access is also helpful for researching references and sharing your work.
The course covers visual synthesis, geometric and organic structures, texture creation, color treatment, gradient applications, chromatic composition, and various perspectives like axonometric and isometric.
Through experimentation exercises, reference analysis, and personal project development, you'll learn to distill ideas and make visual decisions to build a distinctive graphic style.
Yes, the course guides you step-by-step to define, develop, and present a final illustrated project, documenting your process and making informed creative choices.
Yes, the course includes examples and resources applicable to both digital editorial illustration and wine label design, covering everything from the brief to the final composition.