
With this course Óscar Lloréns will teach you the work process that you use when you receive an advertising assignment with very tight delivery times. learn to get the most out of Illustrator vectorizing and coloring your sketch and creating light and shadow games before erasing the outlines. You will also master the impressionable tools of Photoshop, like underexposure and overexposure that will allow you to give volume and depth to your illustration, as well as to polish the final image with focus and blur and, to finish, add textures and some noise to achieve the desired style. All these tricks will help you to assume any challenge express professionally.
WHAT IS THE COURSE PROJECT?
In this course you will create an Illustration for the advertising graphic of a beer brand from the sketch to the final art. Get ready to exploit all your creativity.
1 ders & 1 indirme

2 dakika, 36 saniye

2 dakika, 10 saniye

13 dakika, 10 saniye

16 dakika, 35 saniye

10 dakika, 32 saniye

12 dakika, 44 saniye
With this online express illustration course you will learn more about the work of Óscar Lloréns, an off-road illustrator who has worked for brands such as Coca-Cola, Vodafone, Movistar, Salvador Bachiller or Fiat and the influences that inspire
You will discover how to interpret an agency briefing, how to find good references for your initial sketch and make a composition with them that will serve as a starting point for your illustration.
After the previous work, it will be time to get down to work. Óscar will show you the best Illustrator tricks to vectorize the lines of the sketch, choose the range of colors, color the illustration and leave it ready to give the finishing touches in Photoshop.
To finish, you will learn simple techniques to give volume and depth, effects that will add noise to the image and provide texture to the final result, achieving a more realistic appearance.
And voila! In a moment you will have a perfect advertising illustration ready to add to your portfolio.

To illustration students or illustrators who want to work for advertising agencies with dizzying times. Also to those interested in editorial illustration or the design of murals.
Basic level of Illustrator and Photoshop plus certain skills for drawing and composition.
Regarding the materials that you will use, you will need pencil, paper and eraser. Also have Adobe Illustrator and Adobe Photoshop installed on your computer. Of course, access to the internet to look for visual references that help us to compose our sketch and finally, if you have a digitizing tablet, better than better, but it is not essential.

Es un curso muy bien guiado. Lo compré hace años y todavía los consulto cuando me enfrasco en este tipo de trabajos.
Muy bien estructurado y explicado.
Teniendo en cuenta que es un curso muy básico, no está mal, pero creo que se ha quedado corto en cuanto a profundidad y es un curso de duración muy corta. Como proyecto ameno y entretenido está bien.
muy bueno y facil de hacer.
Es un curso muy interesante para adentrarte en este mundillo. Si eres profesional, evidentemente se te va a quedar corto, pero está muy bien.

Introduction
Reception of the briefing
I work in Illustrator
Retouching in Photoshop
Bitirme projesi
Belirli bir program olmadan ve takip edilmesi kolay bir yöntemle evden öğrenmenin tadını çıkarın. Kendi hızınızı kendiniz belirlersiniz.
Yaratıcı sektörün en iyi uzmanlarının açıkladığı değerli yöntem ve teknikleri öğrenin.
Her uzman, her derste açık yönergelerle, gerçek tutkuyla ve profesyonel anlayışla en iyi yaptıkları şeyi öğretir.
Plus üyesiyseniz her kurs için öğretmeninizden imzalı bir özel sertifika alın. Portföyünüzde, sosyal medyada veya istediğiniz yerde paylaşın.
En yüksek kalitede videolar sayesinde tek bir ayrıntıyı kaçırmazsınız. Sınırsız erişim sayesinde tekniğinizi mükemmelleştirmek için bunları istediğiniz kadar izleyebilirsiniz.
Sorular sorun, geri bildirim isteyin veya çözümler sunun. Öğrenme deneyiminizi topluluktaki, yaratıcılığa sizin kadar tutkulu olan diğer öğrencilerle paylaşın.
Topluluk, dünyanın her yerinden meraklı ve yaratıcılıklarını keşfetme ve ifade etme konusunda tutkulu milyonlarca insana ev sahipliği yapıyor.
Domestika, yüksek kaliteli bir çevrimiçi öğrenme deneyimi sağlamak için öğretmen kadrosunu seçer ve her dersi kendi bünyesinde üretir.
Advertising illustration is an art form that uses images to convey a brand’s or product’s message in promotional campaigns, grabbing attention and strengthening the campaign’s visual impact.
This course is aimed at people with basic knowledge of Photoshop and Illustrator, so it’s intermediate level. Prior experience with digital illustration tools is recommended.
You’ll need a computer, access to Adobe Illustrator and Photoshop, plus pencil and paper for sketching. A graphics tablet is helpful but not required.
You’ll learn how to create quick advertising illustrations, from the brief and digital sketch to vectorizing, adding color, shadows, textures, and preparing the final professional delivery.
The course teaches you how to digitize and vectorize sketches using the pen, pencil, and layers in Illustrator, as well as refining details and finishing touches in Photoshop.
You’ll learn how to arrange visual elements, highlight the product, balance the composition, and tailor the visual story to the brief and client needs.
The course covers techniques for blending illustration and photography in advertising media using layers, blending modes, and color and texture adjustments.