Abel vita odor
de Margot Gabel @margotgabel
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Sparking all senses but smell
We created a digital flagship store for Abel vita odor - the all-natural fragrances that spark all senses, except smell.

A calm imaginative journey
We let the photographic moodboards accompanied by soundscapes inspire and envelop the visitors, helping them imagine the different all-natural scents of Abel.
Triggering the senses
The Abel brand embraces nature on every possible level, we brought subtle animated imagery and natural sunlight together to align with this vision.



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