Teddy Mugambi

A brand is a set of expectations, memories, stories, and relationships that, taken together, account for a consumer's decision to choose one product or service over another; Using Seth Godin's definition of what a brand is, as a Creative, I can help influence your brand to any specified audience by engaging with the following; - Creating a detailed digital strategy and building relevant promotional materials to accompany it. - Build a pleasant customer experience by creating communication assets based on the sales funnel created from the plan. - Curate an online presence that communicates your purpose and passion by helping other users solve real-life problems. Helping them understand why they need you in the first place. (an effective way to turn a cold lead into a warm lead over time) Develop an overall corporate design for your advertisements, brochures, magazines, and corporate reports to distinguish yourself from your competitors. My career goal is to help businesses achieve their success through curating engaging content for their audience. As a creative can help influence your customer's decision to choose your product or service over another with the above mentioned.