
Although all the works of Havi Cruz–a designer and illustrator specializing in lettering–are finished in digital format, it could be said that he is an artisan, since, without exception, his projects always start on paper and the attention he pays to every curve, detail, and ornament it is overwhelming.
This course leads you to discover the wonderful art of creating personalized ornamental lettering to make your projects stand out at a time when design is tending towards minimalism. Learn the most effective techniques to devise, sketch, and make a piece of lettering from scratch, starting from the simplest sketch to obtain a digital design.
llekcji: 15 & liczba dodatkowych zasobów: 9

6 min, 45 sek.

3 min, 35 sek.

4 min, 10 sek.

7 min, 15 sek.

8 min, 34 sek.

17 min, 11 sek.
Start by looking for inspiration for your ornamental lettering, creating a mood board in which you capture these references and define the color palette of your project.
Once you have the initial idea, make the first sketches and use them to obtain the composition for your lettering.
Experiment with different typefaces and design a capital letter, the most important letter in the piece. Learn to embellish your lettering with some decorative elements to give it an extra touch of beauty. Trace the rest of the letters of the composition, adding more and more details until the sketch is ready.
Digitize your lettering by vectorizing the shapes. In this process, Havi explains important concepts such as the use of guidelines and reveals some of the design secrets that will add dynamism to your work, such as the technique of applying light and shadow.
Finally, add color and some important details so that the lettering stands out and speaks for itself.

Hand-design and digitize ornate lettering for a local business.
This course is for designers, illustrators, and any lover of drawn lettering looking to learn a new technique to make their work stand out.
You need basic knowledge of drawing, lettering, and a vector program. With regard to materials, it is essential to have basic drawing tools, a computer with Adobe Illustrator, a camera or scanner, and a graphics tablet.

Muy buen curso!
Excelente curso para comenzar con el lettering!
Me gustó el curso :)
I don’t speak Spanish so that doesn’t make sense as to why 1. It was not disclosed that it was in Spanish or 2.offer an English voice over at minimum
Gostei do curso. É um bom curso para quem tem alguma noção sobre lettering e caligrafia e deseja aumentar seu conhecimento sobre ornamentos para aplicar em seus projetos de design.
Introduction
Creative process
The sketch
The vector
Projekt końcowy
Radość z nauki w domu, bez wyznaczonych terminów. Szybko przyswajasz wiedzę, a swój plan zajęć układasz wedle uznania.
Przydatne metody oraz ciekawe techniki przedstawione i wyjaśnione przez najlepszych specjalistów z branży kreatywnej.
Wszyscy prowadzący są specjalistami w swojej dziedzinie. Przekazują wiedzę z pasją, tłumaczą zagadnienia w jasny sposób, a podczas zajęć kładą nacisk na praktyczne zastosowanie zdobytej wiedzy.
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Ornamental lettering is the art of designing decorative letters with intricate details and embellishments. In this course, you’ll learn both hand-drawn and digital techniques to create unique typographic compositions, applying ornaments, color, textures, and professional finishes.
This is an intermediate-level course. It’s perfect if you already have basic illustration or lettering skills and want to master advanced techniques in ornamentation, composition, and digitization.
You’ll need paper, pencils, a ruler, eraser, markers, and access to digital illustration software (like Illustrator or Procreate). A graphics tablet is also recommended if you want to dive deeper into digital work.
You’ll learn hatching, hand sketching, using guide lines, ornamental composition, symmetry, applying textures and metallic finishes, plus digitization and layer management in specialized software.
Yes, the course includes lessons on choosing color palettes, simulating metallic effects like gold and silver, and combining colors to create contrast and depth in your designs.
You’ll be able to design bottle labels, restaurant menus, tattoo illustrations, barbershop compositions, and ornamental lettering pieces for various physical and digital formats.
Yes, the course covers traditional sketching and ornamentation techniques as well as vectorization and digital editing methods to achieve professional results.