Een eigentijdse merkidentiteit: de fusie van verbale en visuele concepten

interessante para quem quer conhecer princípios básicos de branding e se inspirar para criar a própria marca!

To learn from Michael Johnson and at such affordable prices is something we are fortunate. Lot to learn but even more to apply. Highly recommended.

Excellent Course for Brand Strategies Developer

Muy bueno!

Great walkthrough on how Michael Johnson tackles branding. Definitely worth doing and getting the book if you'd like it a bit more in depth.

Micheal uses an unusual approach in guiding you through this course. It's not so much definitions and steps but more so case studies and reviewing industry applications. I understand now that branding is so wide a topic that it isn't something that you'd fully grasp just after listening to 1 course. My advice- do all of the exercises that's suggested and buy a couple from the recommended book list. It's great course to take and anyone who wants to understand more about branding should take it.

Thank you, Michael! I love the course so much. The idea of verbal branding is very unique compared to other methods that only emphasise on visual, and I think it gives much more value to the client. The course structure is easy to follow, the presentation is well articulated and very clear. Would totally recommend this to anyone that interested to improve their branding game.

100% recomendable. Un maestro de alto nivel que amablemente comparte toda su experiencia y conocimientos en este curso. ¡Gracias Michael!

Great teacher and very interesting content!

Found this course fun and thought provoking. Exceptionally well taught. I'm not a brand professional, just hear to get idea for my own business. Very helpful.

Great content and teaching!

Lots of good info. Used this course in tandem with an in person Art Direction class I took in college and the added info and very thorough explanation was very helpful.

Great content! The course gave me a lot of cool insights into how can I improve my design method as a brand designer. Thank you Michael :)

Fantastic course :)

Michael is fantastic, I learned a lot. He explained everything clearly.
I enjoyed the ideas and logos that I have already known. I can look at them differently.