

With this course Óscar Lloréns will teach you the work process that you use when you receive an advertising assignment with very tight delivery times. learn to get the most out of Illustrator vectorizing and coloring your sketch and creating light and shadow games before erasing the outlines. You will also master the impressionable tools of Photoshop, like underexposure and overexposure that will allow you to give volume and depth to your illustration, as well as to polish the final image with focus and blur and, to finish, add textures and some noise to achieve the desired style. All these tricks will help you to assume any challenge express professionally.
WHAT IS THE COURSE PROJECT?
In this course you will create an Illustration for the advertising graphic of a beer brand from the sketch to the final art. Get ready to exploit all your creativity.
1 pelajaran & 1 unduhan

1 menit, 1 detik

1 menit, 1 detik

1 menit, 1 detik

1 menit, 1 detik

1 menit, 1 detik

1 menit, 1 detik
With this online express illustration course you will learn more about the work of Óscar Lloréns, an off-road illustrator who has worked for brands such as Coca-Cola, Vodafone, Movistar, Salvador Bachiller or Fiat and the influences that inspire
You will discover how to interpret an agency briefing, how to find good references for your initial sketch and make a composition with them that will serve as a starting point for your illustration.
After the previous work, it will be time to get down to work. Óscar will show you the best Illustrator tricks to vectorize the lines of the sketch, choose the range of colors, color the illustration and leave it ready to give the finishing touches in Photoshop.
To finish, you will learn simple techniques to give volume and depth, effects that will add noise to the image and provide texture to the final result, achieving a more realistic appearance.
And voila! In a moment you will have a perfect advertising illustration ready to add to your portfolio.

To illustration students or illustrators who want to work for advertising agencies with dizzying times. Also to those interested in editorial illustration or the design of murals.
Basic level of Illustrator and Photoshop plus certain skills for drawing and composition.
Regarding the materials that you will use, you will need pencil, paper and eraser. Also have Adobe Illustrator and Adobe Photoshop installed on your computer. Of course, access to the internet to look for visual references that help us to compose our sketch and finally, if you have a digitizing tablet, better than better, but it is not essential.

Es un curso muy bien guiado. Lo compré hace años y todavía los consulto cuando me enfrasco en este tipo de trabajos.
Muy bien estructurado y explicado.
Teniendo en cuenta que es un curso muy básico, no está mal, pero creo que se ha quedado corto en cuanto a profundidad y es un curso de duración muy corta. Como proyecto ameno y entretenido está bien.
muy bueno y facil de hacer.
Es un curso muy interesante para adentrarte en este mundillo. Si eres profesional, evidentemente se te va a quedar corto, pero está muy bien.

Introduction
Reception of the briefing
I work in Illustrator
Retouching in Photoshop
Proyek akhir
Nikmati belajar dari rumah tanpa jadwal tetap dan dengan metode yang mudah diikuti. Anda bisa mengatur kecepatan belajar Anda sendiri.
Pelajari metode dan teknik berharga yang dijelaskan oleh para ahli terkemuka di sektor kreatif.
Setiap pakar mengajarkan apa yang paling mereka kuasai, dengan pedoman yang jelas, semangat yang membara, dan wawasan profesional dalam setiap pelajaran.
Jika Anda anggota Plus, dapatkan sertifikat khusus yang ditandatangani oleh pengajar Anda untuk setiap kursus. Bagikan di portofolio, media sosial, atau di mana pun Anda suka.
Video berkualitas tinggi, jadi Anda tidak akan melewatkan satu detail pun. Dengan akses tak terbatas, Anda dapat menontonnya sesering yang Anda butuhkan untuk menyempurnakan teknik Anda.
Ajukan pertanyaan, minta masukan, atau tawarkan solusi. Bagikan pengalaman belajar Anda dengan siswa lain di komunitas yang sama bersemangatnya dengan Anda dalam hal kreativitas.
Komunitas ini merupakan rumah bagi jutaan orang dari seluruh dunia yang ingin tahu dan bersemangat untuk mengeksplorasi dan mengekspresikan kreativitas mereka.
Domestika menyusun daftar guru dan memproduksi setiap kursus secara internal untuk memastikan pengalaman belajar daring berkualitas tinggi.
Advertising illustration is an art form that uses images to convey a brand’s or product’s message in promotional campaigns, grabbing attention and strengthening the campaign’s visual impact.
This course is aimed at people with basic knowledge of Photoshop and Illustrator, so it’s intermediate level. Prior experience with digital illustration tools is recommended.
You’ll need a computer, access to Adobe Illustrator and Photoshop, plus pencil and paper for sketching. A graphics tablet is helpful but not required.
You’ll learn how to create quick advertising illustrations, from the brief and digital sketch to vectorizing, adding color, shadows, textures, and preparing the final professional delivery.
The course teaches you how to digitize and vectorize sketches using the pen, pencil, and layers in Illustrator, as well as refining details and finishing touches in Photoshop.
You’ll learn how to arrange visual elements, highlight the product, balance the composition, and tailor the visual story to the brief and client needs.
The course covers techniques for blending illustration and photography in advertising media using layers, blending modes, and color and texture adjustments.